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Fashion retailer CoutureCandy Nov sales up 57%
07 Dec '05
2 min read
Santa Barbara-based CoutureCandy.com, foremost online seller of women's high-end fashion clothing, announced record sales in November. Increased traffic from search engines and fashion related affiliated websites, along with Black Friday through Cyber Monday, also assisted in generating a 44 percent increase in November sales revenue.
"Denim Jeans accounted for most of the sales over the holiday shopping month, from designers such as Kasil Jeans, 575 Denim, and True Religion Jeans", states Jill Johnson, CEO of CoutureCandy.com. "Our 'market researchers' prove to have found the hottest designers in denim."
CoutureCandy.com launched its revolutionary business model in July 2005, by enabling designers and retailers to sell their inventory through the site, having them manage their inventory and ship all sales; thus, increasing their profitability without the additional expenses of building and marketing their own e-commerce site.
Designers have had tremendous success using CoutureCandy.com to strengthen their online exposure and increase sales, while maintaining an exclusive, high-end representation. "CoutureCandy is a great forum for new designers to showcase their collection," states David Lim, Head Designer for Kasil Jeans.
CoutureCandy.com has also added some features to make the holiday and Christmas shopping easier, such as on-site LivePerson, "Shop the Runway", Podcasts, and Personal Stylists, bridging the gap between online and off-line retail shopping.
"Denim Jeans accounted for most of the sales over the holiday shopping month, from designers such as Kasil Jeans, 575 Denim, and True Religion Jeans", states Jill Johnson, CEO of CoutureCandy.com. "Our 'market researchers' prove to have found the hottest designers in denim."
CoutureCandy.com launched its revolutionary business model in July 2005, by enabling designers and retailers to sell their inventory through the site, having them manage their inventory and ship all sales; thus, increasing their profitability without the additional expenses of building and marketing their own e-commerce site.
Designers have had tremendous success using CoutureCandy.com to strengthen their online exposure and increase sales, while maintaining an exclusive, high-end representation. "CoutureCandy is a great forum for new designers to showcase their collection," states David Lim, Head Designer for Kasil Jeans.
CoutureCandy.com has also added some features to make the holiday and Christmas shopping easier, such as on-site LivePerson, "Shop the Runway", Podcasts, and Personal Stylists, bridging the gap between online and off-line retail shopping.
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