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Amazing show from Notting Hill at China Fashion Week

29 Mar '11
2 min read

On March 24, at Shin Kong Place -- the senior department flagship store in China, NOTTING HILL presented a perfect first fashion show for the opening of China International Fashion Week.

Tailored to the lifestyles of trendy upstarts who know both love & life, and believe in miracles & dreams, the 2011/2012 NOTTING HILL senior clothing conference has brought the fashion industry a completely new inspiration. The new season of NOTTING HILL's clothing line shows classical elegance and fine gentleman styles, providing unique trends and fashions for talented and wealthy men.

Color gradients are the main plot: gray gradually evolves into calm earth colors, with a perfect ending of elegant black .Changes in colors show a jumping rhythm and make the clothing more structured. In this unparalleled dress drama, the most eye-catching point is the interesting splicing of different materials, such an approach not only echoed in the hot topic – "the return of fur" at the 2012 autumn & winter fashion week, but also avoids the extravagant luxurious stereotype. The use of knitted and woven fabrics mesh together showing the elegant personality of men's fashion. Knitting stitching with wool was made for a modern elegance that can hide in personal dress styles.

EVE group, initiated in 1994, has four men's clothing brands (EVE de UOMO, NOTTING HILL, Kevin Kelly, JAQUES PRITT). The scope of business includes clothing, apparel, wear, gifts, global brand agency and culture innovation. Pouring out the aesthetics of men's vogue at leisure with international language, EVE adds the living philosophy of Chinese style into clothing.

EVE group

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