Home / Knowledge / News / Fashion / PVH unveils e-commerce platform for Heritage Brands
PVH unveils e-commerce platform for Heritage Brands
17
Jul '18
Courtesy: Business wire
Courtesy: Business wire
PVH has unveiled an e-commerce platform for its Heritage Brands. Consumers can now shop PVH’s IZOD and Van Heusen brands through three distinct platforms, IZOD.com, VanHeusen.com and styleBureau.com, allowing them to buy from all three sites in a single shopping bag. The website has been created in partnership with design and innovation company, Firstborn.

Created to provide an inspirational and seamless shopping experience, the centralised styleBureau e-shop curates a men’s dress furnishings and accessories offering across PVH’s IZOD, Van Heusen and Eagle brands, in addition to an assortment of dress shirts and ties under the Calvin Klien and Tommy Hilfiger brands. The styleBureau e-shop additionally features a “tie match” tool that digitally coordinates the site’s 200-plus neckties with more than 100 dress shirt styles for effortless pairing.

The site will boast the broadest selection of PVH’s big and tall offerings, allowing all consumers accessibility to today’s fashions.

“The PVH portfolio of brands is united in its mission to bring quality, ease and sophistication to daily life. With the introduction of our new, multi-platform e-commerce site, those traits now extend to an intuitive, online purchasing experience,” said Ken Duane, chief executive officer, Heritage Brands. (SV)

Fibre2Fashion News Desk – India


Must ReadView All

Sales tax reduced for Pak textile, leather sectors

Textiles | On 20th Nov 2018

Sales tax reduced for Pak textile, leather sectors

Pakistan’s Federal Board of Revenue (FBR) recently issued procedure...

US may include RMG in revised duty free Nepali items list

Apparel/Garments | On 20th Nov 2018

US may include RMG in revised duty free Nepali items list

The United States is interested to revise the list of Nepali products ...

Courtesy: Microsoft

Information Technology | On 20th Nov 2018

Gap partners with Microsoft for digital transformation

Gap has established a strategic partnership with Microsoft to drive...

Interviews View All

Headhonchos, Indian fashion industry

Headhonchos
Indian fashion industry

Organic the first choice of any environment-conscious person

Jim Desai, Blaiva Fabricaa

Jim Desai
Blaiva Fabricaa

Fashion industry likely to remain labour-intensive in coming years

Marazban F Velati, Sutlej Textiles & Industries limited

Marazban F Velati
Sutlej Textiles & Industries limited

No training can be effective till the candidate believes in it.

Oliver Schmitz,

Oliver Schmitz

Germany-based Gmöhling is a leading manufacturer of aluminium containers...

Cem Erdogrul,

Cem Erdogrul

Turkey-based Temsan Air Engineering is one of the leading manufacturers of ...

Sugandha Bhardwaj,

Sugandha Bhardwaj

<div>New Delhi-based Brinjal Designs Pvt Ltd manufactures home furnishing...

Kevin Nelson, TissueGen

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Matthew Kolmes, Supreme Corporation

Matthew Kolmes
Supreme Corporation

Supreme Corporation manufactures innovative specialty yarns and safety...

Eric Scholler, Groz-Beckert

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Sonam & Paras Modi, SVA

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Silvia Venturini Fendi, Fendi s.r.l

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Robert Brunner, Devereux

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


November 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search