Home / Knowledge / News / Fashion / Sushant Singh Rajput is the new face of Graviera

Sushant Singh Rajput is the new face of Graviera

15
Mar '19
Pic: Graviera
Pic: Graviera
What: Graviera from GBTL Ltd announces Sushant Singh Rajput as their brand ambassador.

Who: Sushant Singh Rajput is an Indian actor.

About the collection: The brand is the kingpin in the stretch-fabric category for suits, blazers and trousers. The new ‘Twist-and-Twist’ range is available in poly-viscose(PV) and PV blends that are comfort-driven and wrinkle resistant, an ideal fabric play for those ‘on-the-go’.

Bytes: With regards to the ‘Twist and Twist’ collection, S Krishnamoorthy, managing director, GBTL said “It is an absolute delight to see our brand Graviera being accepted and loved by the consumers. Our latest ‘Twist and Twist’ collection revolving around the fabrics’ high-stretch quality is a perfect fusion of style and efficacy. The collection amalgamates trendy designs and patterns heralding comfort. We, at Graviera, believe in providing the best-quality products to our consumers, and the wonderful response that we have received since the inception is a testament to the stupendous work being done by the brand. Further impetus to this brand recall comes from associating with a youth icon – our brand ambassador, Sushant Singh Rajput”. 

About Graviera: Graviera from GBTL Ltd is a pioneer in the ready-to-stitch, over-the-counter fabric industry with a rich heritage of over 40 years. The brand has well-established pan India distribution, catering to varying consumer needs with variety of collections.  Graviera’s strong markets are northern and eastern regions, with high-quality products at affordable prices. (PA)

Fibre2Fashion News Desk – India


Must ReadView All

Pic: Shutterstock

Textiles | On 19th Jun 2021

80% of unwanted textiles in Australia’s NSW end up in landfill in 2020

Of almost 305,000 tonnes of textiles discarded in Australia’s New...

Pic: Shutterstock

Textiles | On 19th Jun 2021

More than 75% of S Korean exporters to China hit by pandemic: survey

A survey of 540 South Korean exporting firms by the Korea...

Pic: Shutterstock

Textiles | On 19th Jun 2021

Reimagine India’s innovation agenda for textile-apparel sector: Koshy

Resetting and reimagining the innovation agenda for the...

Interviews View All

Textile Industry, Head honchos

Textile Industry
Head honchos

Marry with brand ethos

Textile Industry, Head honchos

Textile Industry
Head honchos

Strongly believe in 'people first' policy.

Textile Industry, Head honchos

Textile Industry
Head honchos

Blockchains will be in heavy use by early adopters by 2025

Chini Chouhan,

Chini Chouhan

Founded by Chini Chouhan, her eponymous brand specialises in women's...

Rajesh Vohra,

Rajesh Vohra

A part of the Italy based multinational company Artsana Group, Chicco is...

Shyam Gupta,

Shyam Gupta

Established by <b>Shyam Gupta</b> in 1978, Gargee Designer's (GD) offers...

Daniel Odermatt, Ventile

Daniel Odermatt
Ventile

Ventile is a registered trademark used to brand a special high-quality...

Sameer Sonkusale & Rachel Owyeung, Tufts University

Sameer Sonkusale & Rachel Owyeung
Tufts University

A team at the Tufts University in Massachusetts was recently in news for...

Michaela Griggs & Peggy Schulz, Barco Uniforms

Michaela Griggs & Peggy Schulz
Barco Uniforms

Founded in 1929, Barco Uniforms started as an apparel company for beauty...

Sweta Agarwal, A Humming Way

Sweta Agarwal
A Humming Way

A Humming Way (AHW) is inspired by the old-world regalia of Rajasthan...

Niti Singhal, Twee In One

Niti Singhal
Twee In One

Best known for convertible clothing, Indian brand Twee In One by designer...

Sarah Denise Cordery, Sarah Denise Studio

Sarah Denise Cordery
Sarah Denise Studio

Manchester, England-based Sarah Denise Studio provides relevant fashion...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


June 2021

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search