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Tom Tailor Group names new CEO

Nov '19
Pic: Tom Tailor Group
Pic: Tom Tailor Group
The Tom Tailor Group has named Dr. Gernot Lenz as CEO. Earlier, Lenz was CEO of the s.Oliver Group. Before that, he served as COO Tommy Hilfiger Global and PVH Europe in Amsterdam, where his responsibilities included the digital transformation and operational management of the European e-commerce business of the Tommy Hilfiger and Calvin Klein brands.

Lenz takes over from Dr. Heiko Schäfer. The appoint becomes effective November 1, 2019. Prior to spending a total of ten years with PVH Europe, Lenz was a strategy consultant at Bain.

"I very much look forward to assuming my new position with the Tom Tailor Group and working constructively with my colleagues on the management board and with all employees. I am very grateful for the confidence expressed in me by the supervisory board. Our industry is undergoing major changes that offer numerous opportunities. The Tom Tailor brand has seen a positive development over the past few years. We must, however, ensure that its attractiveness and performance at the points of sale in brick-and-mortar and digital retail continue to increase. It is also important to successfully implement the restructuring strategy initiated at Bonita," said Lenz.

"Dr. Gernot Lenz is an industry expert with a long and successful track record. We are delighted that the Tom Tailor Group will be able to rely on his knowledge and benefit from his experience going forward. With his strong international and digital expertise we are providing a new spark for the company," said Dr. Jenny Shao, chairwoman of the Supervisory Board of Tom Tailor Holding SE. "I very much look forward to working with Dr. Lenz and wish him every success in his new position."

Shao added: "We would like to express our thanks to Dr. Heiko Schäfer for realigning the Tom Tailor core brand in a sustainable way since 2016, pushing ahead with the Group's digital transformation, continuing its internationalisation and developing new growth fields, and for securing the recently agreed refinancing. The measures taken in recent years have put Tom Tailor in an excellent position for future success."

"The restructuring and separation of the Bonita brand will be continued by the new Management Board," Shao said.

Fibre2Fashion News Desk (SV)

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November 2019

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