Ludacris & DTP to have a merchandise gallery on Zazzle
19 Dec '07
3 min read
Zazzle, the only on-demand, online retail platform to offer billions of products that ship in 24 hours, announced a strategic online distribution deal with hip hop icon Chris "Ludacris" Bridges, and his Disturbing tha Peace (DTP) record company.
DTP Records is one of hottest joint venture boutique labels with an artist roster that includes Grammy award-winning artist Ludacris, multi-platinum selling Chingy, Playaz Circle, Bobby Valentino, Field Mob, Lil Fate, Willy Northpole, Shareefa, Steph Jones, Brolic, Small World, I-20, Serius Jones.
Under the deal, Ludacris and DTP will have a merchandise gallery on Zazzle displaying an infinite selection of ready-to-order and customizable products where fans can put their personal style on official Ludacris and DTP artist merchandise which will benefit a variety of charities throughout the year in support of World Aids Month during December, Black Music Month in June and Breast Cancer Awareness in October.
The preferred apparel provider for the charitable merchandise is Zazzle's strategic partner edun LIVE, the socially conscious brand created by Ali Hewson and Bono to drive sustainable employment to sub-Saharan Africa through high volume sales of blank t-shirts. All shirts are 100% "grow-to-sew" African in order to bring trade to these impoverished regions at every step of the value chain.
Merchandise available from the Ludacris and DTP gallery debuts with a t-shirt line targeted to ethically sound campaigns that are important to Ludacris and DTP.