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Fashion brand Provogue buys out Prozone

22 Dec '05
1 min read

Apparel maker Provogue India Ltd informed that the company has decided to make Prozone Enterprises Pvt Ltd a 100 per cent subsidiary of the company.

The board at a meeting on Wednesday decided to acquire shares of Prozone, thereby making it the company's subsidiary, Provogue informed the Bombay Stock Exchange.

However, no financial details of the deal were mentioned in the communique sent to the stock exchange.

Provogue is a retail brand. Provogue stands for fashion and not pure apparel; this in itself makes it the leader instantly. Its designs are cutting edge and radical, which epitomises its mantra “Redefining Fashion”.

The Economics Times

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