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Reebok pulls back bracelet after lead poisoning death

24 Mar '06

1 min read

Sporting goods company Reebok has announced a voluntary recall of about 300,000 heart-shaped charm bracelets due to death caused by lead poisoning of a four year old child from Minneapolis, Minn., after it swallowed a piece from one of these bracelets.

The US Consumer Product Safety Commission in cooperation with the company has recalled all the bracelets from the stores.

The US Consumer Product Safety Commission is charged with protecting the public from unreasonable risks of serious injury or death from more than 15,000 types of consumer products under the agency's jurisdiction. Deaths, injuries and property damage from consumer product incidents cost the nation more than $700 billion annually.

The CPSC is committed to protecting consumers and families from products that pose a fire, electrical, chemical, or mechanical hazard. The CPSC's work to ensure the safety of consumer products - such as toys, cribs, power tools, cigarette lighters, and household chemicals – contributed significantly to the 30 percent decline in the rate of deaths and injuries associated with consumer products over the past 30 years.

Headquartered in Canton, Massachusetts, Reebok International is a leading worldwide designer, marketer and distributor of sports, fitness and casual footwear, apparel and equipment.

Reebok International

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