Brandix ranked Sri Lanka's largest apparel exporter by EDB
G. L. Peiris & Ashroff Omar, CEO, Brandix
Brandix has been formally confirmed as the country's largest apparel exporter by the Export Development Board (EDB).
A ranking of Sri Lanka's top six exporters on the basis of export turnover was released by the Board this week, at a meeting convened for Minister of Export Development and International Trade Prof. G. L. Peiris to meet representatives of the six organisations for a discussion.
Brandix, with a consolidated group turnover of US $ 320 million for the year ending March 31, 2007, is the highest ranked apparel sector player among the top six exporters.
Commenting on the formal recognition of the group's contribution to the national economy, Brandix CEO Ashroff Omar said: “Brandix has been making substantial investments in Sri Lanka and it is encouraging to see that our efforts have contributed very tangibly to the export economy of the country.”
Brandix has pursued an aggressive growth strategy to counter the challenges of the post quota regime. Over the last three years it has invested Rs 6.6 Billion and in the last year alone the Group has invested more than Rs 2.5 Billion to expand its Sri Lankan operations. Investments of Rs 3.5 Billion are in the pipeline for the new financial year.
Mr. Omar said the group, which provides direct employment to over 20,000 people, had invested in manufacturing infrastructure for new product categories like Activewear, and in the enhancement of its Research & Development and design capabilities.