• Linkdin
Data-Driven Analysis to Identify the Existing and Upcoming Trends in Polyester Fiber Market. Request Report down-aerrow Data-Driven Analysis to Identify the Existing and Upcoming Trends in Polyester Fiber Market. Request Report down-aerrow
         Data-Driven Analysis to Identify the Existing and Upcoming Trends in Polyester Fiber Market. Request Report down-aerrow Data-Driven Analysis to Identify the Existing and Upcoming Trends in Polyester Fiber Market. Request Report down-aerrow
Maximize your media exposure with Fibre2Fashion's single PR package  |   Know More

Livinguard launches anti-odour, anti-bacterial apparel line in US

12 Jul '21
2 min read
Pic: Livinguard
Pic: Livinguard

Switzerland-based environment friendly hygiene technology platform Livinguard has announced the launch of an odour-neutralising apparel line of t-shirts and polos with its hygiene technology that can kill 99.99 per cent bacteria. To be launched in the US, the line remains odourless and hygienic over extended use and infrequent laundering.

Odour-neutralising properties of Livinguard t-shirts and polos are a boon to outdoor enthusiasts and weekend warriors, and uniquely suited for use by the textile industry in the manufacture of uniforms such as those used in restaurants and industry.

A study performed by Hohenstein Labs confirmed that Livinguard’s Technology can kill bacteria, the company said in a press release.

Made with patented non-leaching formulations that capture and kill odour-causing bacteria, the shirts can be worn multiple times before laundering.

“The COVID-19 pandemic has underscored the importance of hygiene technology in protecting the health of people across the world, and we continue to adapt our Livinguard Technology to new consumer products, including shirts with permanent antiviral and bacteria-fighting properties,” said Sanjeev Swamy, Livinguard’s founder and CEO.

“The recent findings by Hohenstein Labs reaffirms our position as an innovator in the hygiene space,” Swamy said. “Our bacteria-killing properties can save lives and have a significant impact in real-world applications.”

The principle underlying the Livinguard Technology is the deactivation of microbes including bacteria and viruses. The technology applies a positive charge at the molecular level to textile surfaces, making them more powerful than the negative charge of microbes. Therefore, microbes are deactivated when they encounter textiles treated with Livinguard Technology.

Textiles treated with Livinguard Technology have also been proven to deactivate viruses, including SARS-CoV-2 (the virus that causes COVID-19) by researchers at the Freie Universität Berlin and the University of Arizona. Furthermore, Livinguard Technology is safe for humans and the environment, the release said.

Fibre2Fashion News Desk (KD)

Leave your Comments

Esteemed Clients

Woolmark Services India Pvt. Ltd.
Weitmann & Konrad GmbH & Co. KG
VNU Exhibitions Asia
USTER
UBM China (Shanghai)
Tuyap Tum Fuarcilik Yapim A.S.
TÜYAP IHTISAS FUARLARI A.S.
Tradewind International Servicing
Thermore (Far East) Ltd.
The LYCRA Company Singapore  Pte. Ltd
Thai Trade Center
Thai Acrylic Fibre Company Limited
X
Advanced Search