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Italy's Iluna Group brings responsible quality to Interfilière Paris

03 Sep '21
4 min read
Pic: Iluna Group
Pic: Iluna Group

Iluna Group has come back to the ongoing Interfilière Paris stronger and more innovative than ever to relaunch the qualities and dimensions of sustainability by going beyond the ingredient. As the role of lingerie in fashion and athleisure continues to augment, the desire for garments that meet a new set of values for contemporary consumer lifestyles will flourish.

Indeed, the Cuggiono-based company is not only a leader in the sector for design and advanced sustainability, innovation, aesthetics and quality, but has always stood out for its smart approach to the research of materials - which are carefully selected and developed - and today raises the know-how of processes and finishing, without diverting attention from the impact on the ecosystem.

Iluna’s new path, which was born in a moment when the market seems to speak about fragility, begins with the investment in the renewal of machines, which allow it to fly ever higher in terms of high-tech developments, quality, definition, effects of yarns and patterns. The journey into the new dimension of responsible quality continues with ad hoc developments in the field of Global Recycled Standard (GRS) certified recycled yarns, aimed at unprecedented effects both in look, in performance and in the hands of fabrics.

“We’re talking about cord yarn and shiny threads. We are talking about an expansion of the range of GRS yarns, previously available only opaque. The cord yarn is a precious yarn with a Roica EF premium stretch yarn core, GRS certified and developed with 50 per cent of pre-consumer waste materials content - double, covered with an equally recycled shiny thread; the bright and translucent is instead to add brilliant effects so far not possible with a GRS yarn,” the company said in a media release.

The printing processes are also born from this constant search for innovation towards new materials and new techniques, becoming more and more sustainable: GRS-certified sublimation printing and register printing carrying Global Organic Textile Standard (GOTS) certification. This one overlap exactly on the design and colour the details, reaching where the dye cannot reach.

Diversification has become essential in today’s competitive market and the fragility of the moments experienced in 2020 was the stimulus to return to being here again, to return to action. Flexibility is the watchword today, along with research. And Iluna has managed to go further: starting from the ingredients at the base of the materials, last year launched a collection with natural dyes made with GOTS certified plant-based dyes, up to proposing magnificent prints with extraordinary effects for this edition of the Milanese fair.

The three dimensions of sustainability, design and innovation are thus finally linked thanks to valuable partnerships with expert and excellent reference companies that have allowed these new developments and these unique results thanks to advanced technologies designed specifically for Iluna, which is the only company to offer ingredients, natural colours and prints, all three strictly certified.

Fluid that is soft to the touch, thin and very fine is a tribute to Alexandre Calder and abstract art, a place where fantasy dominates the laws of physics. The inspiration comes from nature, be it vegetable or mineral, with bold colours resulting from inks mixed with non-colours for amazing, unexpected contrasts.

Serendipity is unexpected, comfortable and inclusive. Looking at the world without fixed frames of mind is an opportunity, welcoming a surprise, unexpected and pleasant by nature, creates a slow and serene mood. For a leisure/underwear as close as possible to everyday life we need comfort and inclusiveness, both of shapes and gender. Softness again, but with pastel or skin tones.

Badass is eccentric, rebel and sensual. Synthesis of different styles to create a unique and personal one. Strong contrasts, in the indecision between shyness and the desire to show oneself. A rebellious femininity, free from constraints, meets the luxury and sensuality of ancient elements mixed with geometries, floral details, deep colours and metallic flashes.

Iluna Group is currently displaying its products at Booth C27 at Interfilière Paris, from today till Sunday, September 5.

Fibre2Fashion News Desk (KD)

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