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Nigel Oddy appointed New Look CEO

18
Dec '19
Pic: New Look
Pic: New Look
The board of New Look, a British global fashion retailer, has appointed Nigel Oddy as chief executive officer (CEO), effective January 1, 2020. He had joined the company as chief operating officer in April 2019. Also, Alistair McGeorge will become non-executive chairman on the same date. He has been executive chairman since November 2017.
 
"With the financial restructuring and customer strategy review complete, and as we focus on our retailing excellence, now is the right time for Oddy to become New Look's CEO and for me to assume a non-executive role in my capacity as chairman. New Look is a great brand with an exciting future, and I look forward to continuing to support, encourage and challenge Oddy and the wider team.
 
"Oddy has been running the business operationally since he joined us and in a short space of time has made significant improvements to our buying, product, supply chain and omnichannel offer. As I have said before, his experience will be a great asset as we continue our transformation, which I am confident we are well positioned to deliver," McGeorge said in a press release by New Look.
 
"I am delighted to be appointed CEO at such a pivotal moment in New Look's development. Since joining the business earlier this year, we have focused on strengthening our operational foundations. We have already taken decisive steps to broaden the appeal of our product, enhance the customer journey and improve our lead times. Following the successful financial restructuring, we have also been able to strengthen our leadership and begin to invest prudently in the business again. I look forward to continue working with McGeorge and the board, and leading the wider team of 15000 colleagues, as we continue to build on New Look's distinctive offer and strong customer heritage," Oddy said.
 

Fibre2Fashion News Desk (JL)


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