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Swatchbook introduces 'mix' for iPad Pro

Dec '20
Pic: Swatchbook
Pic: Swatchbook
Swatchbook, a design & software company, has announced the release of mix, a next generation 3D design, configuration and visualisation app designed for iPad Pro. The release of this app marks significant milestone in company’s history allowing for realtime use and insights of digital materials provided by mills and tanneries on Swatchbook platform.
Swatchbook mix takes advantage of the latest iOS for iPad developments, along with the incredible compute power of iPad Pro.
In addition, Swatchbook has been working with OTOY, makers of the industry leading spectrally correct GPU renderer, OctaneRender, to connect the company’s revolutionary distributed GPU cloud-rendering platform RNDR directly to mix.
“Mix is an amazing tool to develop new designs based on materials and seasonal colours,” John Burch, senior vice president of product for merrell, a Wolverine Worldwide brand. “To be able to explore hundreds of designs and color combinations in full 3D and AR in a matter of seconds is a tremendous boost to our creative process. With the ability to output a virtual Bill of Material and renderings for every variant mix is the first tool to connect creative, production, and retail - and that all from a mobile device.”
Swatchbook’s material platform serves as the powerful backbone which stores assets in addition to all materials. With the ability to store the original 3D asset, and the automatically converted USDz asset, colours, graphics, and all mix results and variants, Swatchbook is the ultimate digital asset management platform built for creatives.
“Mix marks the beginning of a new generation of visualisation applications,” Yazan Malkosh, CEO of Swatchbook, said in a press release. “It is an important piece of the puzzle that connects suppliers, factories and brands throughout the entire product development process all the way to retail. All this would not be possible without the core of swatchbook: materials as a single source of truth.”
Swatchbook mix benefits are countless including: mix generates hundreds of colour and material combinations in seconds; being able to visualise new designs in 3D and AR, brands can reduce the dependency of physical samples by up to 75 per cent. Using digital iterations of existing materials provided suppliers further reduces the need for unnecessary colour sample runs for materials;designers know from the beginning whether their designs are inside their cost and sustainability parameters, thus enabling a much more streamlined development process from the beginning; and every design variant contains a vBOM which can be used directly for manufacturing utilising accurate materials informations and associated quantities.

Fibre2Fashion News Desk (JL)

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January 2021

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