Where legacy monolithic POS has remained stagnant for many years, delivering little in the way of value to retailers, Mercaux's fully composable, cloud-based and API-first solution derives true business value, and provides a frictionless authentication, cross-channel basket transfer and checkout experience for customers, the company said in a press release.
Next Generation POS from Mercaux consists of a decomposed basket and checkout layer, meaning that a customer can start a journey in one channel (in-store, online or remotely), pick it up in another, and complete the checkout wherever, and however they want. It is enabled via Mercaux’s ‘Universal Basket’ that follows the customer wherever they go and supports the rise in popularity of customers who use ROPO, or those who would like to use modern payment methods including BNPL, anywhere. Furthermore, by deploying a composable vs monolithic platform, retailers now have the freedom to control how they transform their business, the flexibility to work with other Next Generation solutions of their choice, and the agility to deploy and add new functionality quickly.
“Retail is behind other industries, such as banking or e-commerce, when it comes to composability. By extending our in-store experience platform through to basket and checkout, we are helping retail to take advantage of the agility and speed in which the industry can evolve to meet the heightened demands of the customer,” Mercaux co-founder and CEO, Olga Kotsur, said in a media statement.
“This is an incredibly exciting development, finally allowing retailers to offer an entirely frictionless cross-channel experience and checkout process for their customers. With the pain of legacy removed, retailers can facilitate new omnichannel service models, understand true customer journeys and leverage online and payment innovations in-store - all leading to tangible top-line benefits,” Kotsur, added.
Fibre2Fashion News Desk (GK)