Browzwear joins hands with Stitch for 3D fashion solutions

20 Apr '20

3 min read

Pic: Browzwear

Browzwear, a leader of 3D technology for apparel, and Stitch, the tech incubator originated from PVH Europe, has announced that Browzwear will be working with the new Stitch Accelerator Programme to create the most efficient 3D design workflows and tools. Browzwear is the leading provider of 3D fashion design, development, and merchandising solutions.

Leveraging Browzwear’s 3D solutions, already an essential part of Stitch’s unique digital apparel workflows, the unique training, and certification programme will ensure designers, pattern makers, and product developers have hands-on experience with the technologies powering digital transformation throughout the industry, Browzwear said in a press release.

The initiative, which follows Tommy Hilfiger’s announced plans to have a 100 per cent digital design workflow by 2022, will accelerate delivery on those goals by growing the pool of fashion designers and pattern makers with expertise in the technologies fuelling the industry’s future.
The programme will prepare participants for the fully-digital apparel development workflow created by Stitch and implemented recently by PVH Europe, including practical training with VStitcher, Browzwear’s 3D apparel development software, enabling them to thrive in an industry increasingly powered by 3D technology. Participants of the Stitch Accelerator Programme will be able to work for the brands interested in scaling up their 3D operations, like Stitch’s first client PVH Amsterdam.

With their industry-changing emphasis on 3D-powered design, Stitch is demonstrating how technology can help fashion companies to operate more efficiently and sustainably. For example, Browzwear’s true-to-life 3D prototypes can accurately replace physical samples for both designers and pattern makers throughout the design, prototyping, fitting and sales processes.

As part of their ongoing relationship, Browzwear will continue to build solutions in partnership with Stitch to accelerate their ability to automate and optimise design and merchandising workflows, reduce waste of physical resources and drive a faster time to market for PVH’s brands such as Tommy Hilfiger and Calvin Klein.

“Browzwear’s long-standing relationship with Stitch is part of our commitment to partnering with stakeholders throughout the apparel development process to bring to market solutions that will make their organisations and the entire industry more efficient, sustainable, and profitable. We know from our vast experience that adopting 3D solutions brings companies competitive advantage in a challenging business environment. To maximise that advantage, it’s imperative that we work together to re-design the product-life-cycle of the future,”
Sharon Lim, co-founder and chief executive officer of Browzwear said.

“3D design is picking up speed in the fashion industry and with Stitch we are pushing to build the scalable digital value chain. With the Stitch Accelerator Programme, we develop 3D design talent to support the 3D value chain for our clients and offer them instant 3D firepower while they transform in their organisation and talent. Browzwear enables us to develop the best talent and build the fastest and most scalable 3D workflow possible. Stitch and Browzwear have a long friendship working very closely helping the fashion industry go digital and we are glad to be strengthening our relationship through this collaboration,” said Dominic Sluiter, head of Stitch3D said.

Fibre2Fashion News Desk (GK)

More Browzwear International News... More Information Technology News - Singapore...