US-based Peppercomm unveils work-from-home fashion solution Zoomsie

03 Apr '21

2 min read

Pic: PR Newswire

Peppercomm has announced the launch of the world’s first integrated work-from-home fashion solution, the Zoomsie. The new must-have clothing innovation demolishes walls between work and life. Peppercomm is an award-winning strategic, integrated communications and marketing agency headquartered in New York City with offices in San Francisco and London.

The innovative unitog is much more than a clever portmanteau of zoom and onesie. The garment combines fashion-forward business attire on the top with luxurious, breathable joggers on the bottom, offering professionals who rely heavily on videoconferencing a truly two-of-a-kind experience. The Zoomsie, which has already sold out a pre-order of 10,000 pieces, will be unveiled at an exclusive, invitation-only virtual fashion show on April 1, 2021.

The Zoomsie is designed not only to appeal to remote employees who want to up their fashion game, it’s also been proven to improve staff work-from-home productivity and employee engagement. In a study commissioned by Peppercomm and undertaken by the Delaware University Design School (DUDS), the Zoomsie was shown to save the average remote worker 17 minutes per day choosing clothing and getting dressed. For the average company, this can add as much as $5,000 per employee per year to the bottom line. Thanks to its state-of-the-art muscle compression technology, the unitog also was shown to decrease videoconferencing fatigue by 58 per cent and improve blood flow to the brain by 29 per cent, Peppercomm said.

For corporate/bulk buyers, the Zoomsie is available with an optional GPS transmitter sewn into the garment. The discrete device enables employers to track the movements of their remote workers in real time, as well as access a historical record of where their employees go and when during working hours.

“While it may be unusual for a communications and marketing agency to launch a fashion line, no one has ever accused us or me of being usual. When we see a pressing market need, we move to meet it. And in today’s unprecedented times, professionals need the Zoomsie to look their best above the waistline while staying chill below. Even better, it creates a diversified revenue stream and some cool new swag for the firm,” Peppercomm founder and CEO, Steve Cody said in a statement.

Fibre2Fashion News Desk (GK)

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