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Pebblestone Fashion Microsoft's example of verticalization

11 Aug '06
2 min read

Verticalization is the new valued strategy by Microsoft. Presented at the World Wide Partner Conference in Boston, attended by 8.000 partners, Microsoft's Vice President Allison Watson put Pebblestone Fashion forward as the uttermost example of the Microsoft verticalization strategy.

Pebblestone Fashion is the ERP solution for the apparel and footwear industry, based on Microsoft Dynamics NAV. Through the Microsoft worldwide network, Pebblestone achieved an increase of 150 percent of their customer installed base over the past 3 years and expects this number to grow even more rapidly in the years to come.

Highly promoted in keynotes, breakout sessions, films and banners throughout the 4 day conference, Pebblestone was approached by many Microsoft partners to discuss the vertical strategy and how to build new business.

Pebblestone Fashion passes official Microsoft ISV tests:
In today's highly regulated business environment, companies can no longer afford to overlook software errors. To be effective, software applications testing must start at the beginning of the development process and play an integral role throughout the application lifecycle.

LionBridge/Veritest, the independant software testing service supplier which researches Microsoft add ons, tested all components of Pebblestone Fashion successfully.

This guarantees Microsoft and Pebblestone as wel as Pebblestone Fashion users worldwide an up to date and optimal performing software solution.

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