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31st Shanghai APPPEXPO to host 1,700 exhibitors, 200K visitors

12 Dec '23
2 min read
Pic: Shanghai APPPEXPO
Pic: Shanghai APPPEXPO

Insights

  • The 31st Shanghai APPPEXPO, from February 28 to March 2, 2024, at Shanghai's National Exhibition and Convention Center, expects over 1,700 exhibitors and 200,000 visitors.
  • The print industry, facing supply chain issues like raw material sourcing, logistical challenges, and technological shifts, will benefit from this event's focus on innovative solutions.
The 31st session of Shanghai International Ad & Sign Technology & Equipment Exhibition (APPPEXPO), established in 1993, is set to take place from February 28 to March 2, 2024, at the National Exhibition and Convention Center in Shanghai, China. Spread across an area of 160,000 square metres, the event is expected to be attended by over 1,700 exhibitors and 200,000 visitors.

Recognised as a global frontrunner in the realms of advertising, printing, and packaging, along with associated industrial sectors, APPPEXPO is dedicated to showcasing the most recent advancements in products and technologies within these fields. The expo aims to fulfil the requirements of both exhibitors and visitors, with a focus on enhancing the success of their respective businesses.

The print industry, like many others, faces a myriad of supply chain challenges in today's complex global landscape. From sourcing raw materials to distribution, several factors impact the efficiency and effectiveness of the print supply chain. One of the significant challenges faced by the print industry involves sourcing quality raw materials. Fluctuations in material availability, pricing, and quality control pose continual hurdles for printers. Securing a reliable and sustainable supply of paper, ink, and other essential resources is crucial to maintaining production standards and meeting customer demands, the event organiser said in a press release.

Logistics and transportation present another significant challenge. Timely delivery of print materials and finished products to clients requires an efficient transportation network. However, transportation disruptions, whether due to global events, fuel costs, or infrastructure limitations, can impact delivery schedules and increase operational costs.

Moreover, technological advancements have brought both opportunities and challenges. While digitalisation has streamlined processes, it also requires continual investment in upgrading equipment and training employees to adapt to new technologies. Additionally, cybersecurity concerns have risen, demanding stringent measures to safeguard sensitive data and intellectual property.

To address these challenges, collaboration within the print industry and with supply chain partners becomes paramount. Embracing digitalisation and automation can enhance supply chain visibility, improve forecasting accuracy, and streamline operations. Diversification of suppliers and adopting sustainable practices also play pivotal roles in mitigating risks and ensuring resilience.

The Shanghai APPPEXPO 2024 event will present an ideal platform to delve deeper into these challenges, exchange insights, and explore innovative solutions, the release added.

Fibre2Fashion News Desk (KD)

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