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APL launches new Techloom Breeze Merino Wool shoes

03
Dec '18
Courtesy: Woolmark
Courtesy: Woolmark
Athletic Propulsion Labs (APL), a leader in men’s and women’s athletic footwear and apparel, has announced the launch of the APL TechLoom Breeze Merino Wool collection, its most sustainable and lightest running shoe to date. Each shoe features 80 per cent Australian merino wool, innovatively knitted with APL’s patented, stretch-rebound TechLoom upper.

The unique combination delivers greater elasticity, strengthens the shoe and allows it to naturally hug the foot for maximum support, especially during performance and sports lifestyle activities, APL said.

The APL TechLoom Breeze Merino Wool collection forms part of APL’s holiday 2018 collection and is also the first technical-knit footwear to be certified by the Woolmark company in the global market. More than two years in development, the certified wool rich blend engineered knit is designed to keep its form and shape, using filament-wrapped wool yarns to strengthen and add resistance to prevent abrasion and extend wear. The running shoe utilises the latest fully-fashioned knitting technology, meaning the shoe is knitted to its final shape, reducing the amount of wastage associated with regular cut-and-sew techniques. This innovative design also enhances wool’s natural breathability, as the technology allows for seamless design features such as breathable panels.

The new material features technically advanced stain and odour resistant yarns which also naturally regulate the temperature of the wearer’s foot. In addition, it employs a seamless rebound TechLoom Upper that moves with your feet, making the APL TechLoom Breeze Merino Wool sneaker a soft, lightweight and breathable shoe to wear year-round.

APL’s lightest running shoe ever, the TechLoom Breeze also features an internal speed lacing system with exposed eyelets which holds your foot securely in place while allowing a full range of motion. Like all APL sneakers, the TechLoom Breeze Merino Wool also features APL’s proprietary Propelium technology, designed to maximise energy generation and provide superior comfort, alongside the new innovative upper.

“We teamed up with the Woolmark company to engineer and create our most sustainable shoe to date. The Woolmark company is the world’s leader in Australian merino wool, which is one of the world’s most resilient and incredible fibres.‎ After extensive collaboration and more than 18 months engineering and testing, we finally created the first technical-knit footwear to be certified by the Woolmark company to be released on the global market which we couldn’t be more excited about. Australian merino wool is a naturally sustainable super-fibre that helps protect against odour, is incredibly strong, yet is light enough to be worn during all of your workouts and has beautiful hand feel and texture. This is just the beginning of many more innovations to come from APL in the coming months and years,” APL co-founder Adam Goldston said. (GK)

Fibre2Fashion News Desk – India


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