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Bemis takes over Safe Reflections International

19 Aug '20
2 min read
Pic: Bemis Associates
Pic: Bemis Associates

Bemis Associates, a manufacturer of thermoplastic films, tapes, and adhesives for bonding, has taken over Safe Reflections International, the Taiwan-based operation and the “Play” products of Safe Reflections, a textile products company engaged in enhancing safety and visibility of apparel. The acquisition will help Bemis come out with better products.

For more than 100 years, Bemis Associates has been perfecting optimum adherence to a variety of fabrics for many different applications across the apparel, consumer electronics, and industrial markets. Safe Reflections International is a leading manufacturer of reflective products. The company has been developing solutions which enhance uniforms, safety clothing and athletic apparel since 1993. The acquisition combines Safe Reflections International’s reflective technologies solutions for sportswear, athletic, performance, activewear, and casual wear with Bemis Associates adhesive technology.

“Our company has a long history of identifying strategic partnerships, new products and industry opportunities in order to sustain growth and longevity,” said Steve Howard, chief executive officer, Bemis Associates. “We see this acquisition as one more step in that direction,” said Howard.

Bemis Associates combined its industry-leading adhesive with Safe Reflections’ patented Brilliant Colour Reflective technology to help create the next generation of bondable aesthetic films for the apparel market. The Brilliant product line has been on the market since 2009 and has become very popular with high end athletic wear retailers. Bemis Brilliant Colour Reflective Film delivers high brightness in multiple colours for a stronger, more vibrant, versatile choice for any apparel design.

“As a global industry leader, our goal is to continually innovate so that our products drive the visibility industry in work wear, active wear and fashion wear,” said Joey Koppes owner of Safe Reflections. “It’s an ideal supplement to their Brilliant Colour Reflective Film product line,” he said.

Fibre2Fashion News Desk (SV)

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