CBME China to kick-start with over 4,332 global brands

24 Jul '18
2 min read
Courtesy: J carter from Pexels
Courtesy: J carter from Pexels

CBME China 2018 will open its doors on Wednesday featuring more than 4,332 local and international brands. Held annually in Shanghai, the three-day exhibition will gather all child, baby and maternity brands buyers, manufacturers, distributors, suppliers and business partners in the industry to address market demand and promote industry innovation.

Participating brands include Britax, Dave Bella, Dolly, Frogprince, Hape, Janus, Joie, Little Freddie, Maxi-Cosi, Pigeon, Philips Avent, Ragmart, Swiss, Unicharm, Vtech, Wyeth, and many more. More than 105 kids fashion brands from 17 countries and regions will showcase their latest collections. Other highlights at the exhibition are kids fashion design contest/gallery, trend Forums, kids fashion shows and other such programmes.

CBME China will also feature 27 industry experts from child, baby and maternity products industry including brand owners, retailers, distributors, investors, e-commerce companies will share the latest market trends and discuss issues affecting the industry.

As the industry's most anticipated awards, CBME Awards 2018 will bring renowned experts, industry leaders and media together. Short-listed entries will be on display at the CBME Awards Gallery. These entries have been hand-picked and deliberated by a 100-judge expert panel. Awards include Influential Brand of the Year Awards, Innovative Products Awards, Top Retailer of the Year Award, Lifetime Achievement Award, and Top Area Retailer of the Year Awards.

A series of business matching sessions will also be hosted with local and international visitors including retailers, distributors, e-commerce companies, supermarkets/hypermarkets, department stores, commercial real estate.

"CBME China aims to help the industry identify, address and take advantage of the shifting and emerging market demands. CBME China will continue to focus on the now, lead the future, protecting intellectual property rights and promote industry innovation and growth," said Athena Gong, general manager, UBM China (Hangzhou) Co., Ltd. (RR)

Fibre2Fashion News Desk – India

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