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Collection Première Moscow stands cancelled

Jun '20
Thomas Stenzel, general director at Messe Duesseldorf Moscow OOO, Pic: Messe Duesseldorf Moscow OOO
Thomas Stenzel, general director at Messe Duesseldorf Moscow OOO, Pic: Messe Duesseldorf Moscow OOO
Due to corona crisis, Moscow fairground Sokolniki Park, VDNKh Expo and Collection Première Moscow (CPM) fair home premise Expocentre has been transformed into emergency hospitals. Messe Duesseldorf Moscow OOO, the 100 per cent Russian subsidiary of Messe Duesseldorf GmbH and organiser of CPM, had to cancel the fair which was to be held from September 1-4.

On June 2, during a comprehensive TV programme that was broadcast from a backup hospital in VDNKh Expo, high ranking Moscow government representatives announced that such hospitals with the newest equipment will continue to serve as means of precaution at least for the current year.

The next CPM is planned to take place on Expocentre fairground in Moscow on February 22-25, 2021.

To the brands that want to show their collections in Russia, there will a concentrated and cost-conscious meeting point for order placement in a b2b format on a total of 7,000 sqm in two exhibition halls in Moscow that will easily be connected with a shuttle bus service. The proposed dates make the best fit into the new international Calendar of fashion fairs that resulted from corona situation and lie within an ideal timeframe for order placement. The 5 days fair instead of initially planned 4, as well as longer opening hours will serve as an additional advantage. The announced corona regulations and hygiene measures can be very well implemented.

Due to the restrictions on the floor area, the new order placement fair will be organised as a concentrated selection from CPM. It will enter the special season under the name of: s’elections moscow 2020 russian & international spring-summer season from September 16-20, 2020 in Moscow, Russia

It is expected that s’elections moscow 2020 will be attended by Russian brands in particular, as well as by a variety of selected international brands that can be presented by their local and international teams. It will be possible to present about 300 brands on the halls floor area of 7,000 sqm.

The concept for security will comply with national Russian and local requirements as well as the experience of the fair organisation in Dusseldorf and, of course with the experience of Igedo Company who is the partner and co-organiser.

“For us, the CPM is closely connected with the location of Expocentre. Being placed into a difficult position, together with our Moscow and international partners, we have worked out a smart fair format for our exhibitors and the Russian fashion retailers: s’elections moscow 2020 will offer an attractive and inspiring selection of collections for spring-summer order placement!” said Thomas Stenzel, general director at Messe Duesseldorf Moscow OOO.

Fibre2Fashion News Desk (PC)

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June 2021

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