Huntsman Textile Effects has extended the High IQ performance scheme to help mills, brands, and retailers meet consumer demand for garments with built-in sun protection. High IQ Sun Protect provides an Ultraviolet Protection Factor (UPF) of up to 50 and above, providing the wearer with the highest level of protection for the lifetime of the garment.
The global leader in intelligent effects, Huntsman Textile Effects developed the High IQ global performance assurance programme to help mills, brands, and retailers produce high-performance textiles with built-in sun protection, freshness, friction protection, and water repellence, in bright whites and colour that lasts. The programme is based on innovative dyes and effects and unparalleled technical support and application know-how from Huntsman Textile Effects to help mills improve their productivity and competitiveness.
Consumers around the world are increasingly aware of the harmful effects of sun exposure. Children are known to be particularly vulnerable, but all those who work outdoors or who enjoy outdoor activities are at risk.
Tested against the highest industry standards, High IQ Sun Protect guards against damaging UV-A and UV-B rays to ensure maximum protection. It does not impair the natural aesthetics of the fabric, and prolonged exposure to sunlight and multiple laundering will not degrade the protection or fade the colours.
Only mills that meet Huntsman’s stringent requirements earn the right to use the High IQ performance assurance hang tags as point-of-sale product branding. High IQ Sun Protect is ideal for a broad range of fabrics and garments, including clothing for children and babies, swimwear, sportswear, workwear, and school uniforms, as well as hats, pram covers, umbrellas, and other accessories.
The technology used to produce the High IQ Sun Protect effect comply with the requirements of Bluesign for safe and sustainable textile production. Furthermore, fabrics produced with High IQ Sun Protect effect are suitable for Standard 100 by Oeko-Tex. (GK)
Fibre2Fashion News Desk – India