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Intertextile Pavilion Shenzhen to show quality fabric
May '17
Courtesy: Messe Frankfurt
Courtesy: Messe Frankfurt
The 2017 Intertextile Pavilion Shenzhen is being held during July 6-8, 2017 at the Shenzhen Convention & Exhibition Center. The event will see several countries and regions featuring high-quality fabrics for ladieswear, casual wear, lingerie, swimwear and suiting, the latest knitting fabrics, accessories, lace and embroidery, and yarns and fibres. 
The event in the South China region is being organised by Messe Frankfurt, the Sub-Council of Textile Industry, the China Textile Information Centre, and the Shenzhen Garment Industry Association. The Intertextile Pavilion Shenzhen 2017, the 17th China International Fashion Brand Fair and a fashion show are being held concurrently at the same venue.
There would be a Korea Pavilion, organised by Korea Fashion Textile Association (KFTA) and Daegu Gyeongbuk Textile Industry Association (DGIA), which will showcase a variety of knitted and man-made fabrics for ladieswear, as well as functional fabrics.
The Taiwan Pavilion, organised by Taiwan Textile Federation, will feature the latest collections of lace and embroidery and knitted fabrics while Fine Japan Zone, formed by leading Japanese companies, will highlight Japanese-quality cotton and man-made fabrics for ladieswear as well as casual wear with small order quantity.
Shengze Pavilion, representing the eastern silk market from Suzhou, China, will display an array of man-made and silk-like fabrics for ladieswear. 
Besides exhibiting and sourcing, fairgoers will also have opportunities to learn next year's trends through the Spring/Summer 2018 Trend Forum and a series of seminars during the fair. 
As part of Messe Frankfurt's renowned Intertextile brand, Intertextile Pavilion at the Shenzhen International Trade Fair for Apparel Fabrics and Accessories has a distinctive focus on the South China market, benefiting from this region's promising market conditions and providing huge opportunities for exhibitors at this year's fair.
Given its solid industrial bases and favourable geographic locations, the South China region is at the heart of China's garment industry, and its one of its two major cities, Shenzhen, has a reputation as the nation's garment and fashion capital. Currently, the city houses over 2,000 garment companies, 30,000 fashion designers and more than 1,000 fashion brands. In 2016, total sales of the Shenzhen garment industry exceed 200 billion RMB (around $29 billion), accounting for over 60 per cent of the market share of shopping malls in China's first-tier cities . 
According to Hong Kong Trade Development Council's "China Garment Industry" research, due to the growing spending power of both male and female consumers, these two markets are projected to continue their strong growth. (SV)

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