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LWARB, QSA Partners, UK retailers work on circular economy

09
Jun '19
LWARB, QSA Partners, UK retailers work on circular economy
The London Waste and Recycling Board (LWARB) and circular economy business consultant QSA Partners recently announced they are working with a number of fashion retailers, including Ted Baker, Farfetch and FW, to develop and pilot a range of new circular economy business models like clothes hire, product resale, and repair and rental services.

The retailers will explore more sustainable ways of operating through the Circular Fashion Fast Forward project, according to an LWARB press release.

Each retailer will explore its own bespoke approach to becoming a more circular business, developing new business models which will be trialled and ultimately, if successful, brought to market.

Projects like this also create great opportunities for learning, so case studies will be created and shared once the project is complete to help other fashion retailers and brands develop and adopt their own circular business models.

Anna Smoothy, senior marketing manager of FW, a new outdoor brand to be launched in Autumn 2019, emphasised that sustainability is at the core of what they want to achieve. (DS)

Fibre2Fashion News Desk – India


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