A series of fringe programmes and some new features will inspire the visitors to the Intertextile Shanghai Home Textiles, to be held during August 27-30 in Shanghai. Given the growing demand for textile solutions for architecture, interior design and the hotel industry, the fair will highlight leading contract upholstery suppliers with distinctive labels.
In addition, the show will feature a showcase area with quality contract upholstery from exhibitors. The area will be decorated by interior designers, demonstrating the functionalities of different contract textile products.
To introduce the opportunities that the textile industry can capture from contract business, both domestic and international architects, hoteliers, interior designers and industry experts have been invited to share their insights about design, market, materials and project management on the Contract Business Days.
Naima A Khan, founder and interior designer from the Green Design in UAE, for instance, will be speaking on the Art of Sustainable Interior Design. She has worked with many international home fashion retail store developers, as well as textile and interior companies, and is experienced in using therapeutic colour schemes, sustainable materials and sunlight in different design projects. Another guest, Esra Lemmens, who is also a designer and active speaker at design events, will talk about the expanding importance of design throughout Dubai as well as her suggestions for doing business in Dubai.
Other speakers include Martin Oliu from the international design company, Harmony World Consultant and Design (HWCD). He has participated in a broad area of design such as architectural construction and interior design and is responsible for various luxury residential and hotel design projects. Professor Thomas Charles, who has been working on industrial product design and research for user experience and consumer behaviour study, business strategy and branding designs will give a talk on ‘The Power of Innovative Design’. Trevira CS will also participate in the Contract Business Day through their Chinese representative, Jenny Zhang, who will share how the permanently flame retardant Trevira CS textiles can fit into contract business.
The digital printing micro factory concept was first introduced in the 2017 edition of Intertextile Shanghai Home Textiles, and received much attention and positive feedback. To cater to the growing demand for efficient, one-step textile solutions, Global Fortune from Hong Kong will work jointly with Kornit Digital and Bullmer to set up a micro factory at this August’s fair. An advanced digital printing system – Allegro & Cut by Kornit Allegro – will be introduced. The system streamlines the entire production process by combining printing and drying together so that multiple machinery is not needed. It is also eco-friendly as one single ink set suits various fabric types, and designs are printed in shapes and sizes that are ready for cutting.
In addition to forums discussing how digital printing helps flexible production, there will also be an array of forums where some top domestic industry players will share their experience in resolving technical problems in productions and satisfying requirements in different product tests. (SV)
Fibre2Fashion News Desk – India