In conjunction with Digital Fashion Week Singapore, a virtual B2B platform, DFW Digital Showroom will also be launched. Press, buyers and retailers from all over the world can enjoy exclusive access to intimate collection presentations by the DFW designers through lookbook images and pre-recorded videos made available immediately after every fashion show. DFW will be the ultimate digital fashion gateway in connecting designers to the world.
“Singapore has grown to be Asia's most network-ready country with one of the highest mobile penetrations in the world. The age of Digital Fashion is here; it is the perfect timing for the fashion industry to embrace the future of technology, first-hand in Singapore.” co-founder of DFW, Ms.Charina Widjaja said.
Besides its official launch as a twice-yearly event in Singapore, DFW will also proceed to other major cities around the world.
Show schedule, designer and performance lineup, additional updates will be announced in August 2012.
Digital Fashion Week Pte Ltd was founded in 2012 by the creative minds behind STORM Creative Events Agency. STORM is widely recognized for pushing boundaries by combining technology with lifestyle and was named by ELLE Singapore as 'The Name to Watch' within the first year of its launch.
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