P&G Beauty & Grooming is a dedicated supporter of Montréal Fashion Week and the Canadian fashion industry as a whole. MFW is proud to have such strong and continued support from P&G, which is crucial to the continued development of our designers, both at the national and international levels.

“P&G Beauty & Grooming and its brands are delighted to celebrate the 15^th consecutive season of partnership with Montreal Fashion Week,” said Manon Lapierre, Communications Manager for P&G Beauty and Grooming in Québec. “The talent showcased at Montreal Fashion Week represents all the values of innovation and leading-edge work that we cherish, and being able to collaborate with this talent by using our COVERGIRL, Pantene Pro-V, Olay and Gillette products on the runway models is an honour and a source of inspiration.”

MFW 23 Selection Committee

The Selection Committee meets before each Fashion Week to select new talents who will present their collection at the next MFW. Jury members evaluate applications submitted by numerous designers with a view that ensures compliance with MFW participation standards and criteria. This season, the Committee members were: Jean-Claude Poitras, multidisciplinary designer and columnist; Andrew McNally, teacher at LaSalle College and columnist for Journal de Montréal; Marie Geneviève Cyr, professor at New York’s Parsons The New School For Design; and Ariane LaSalle, program director at Groupe Sensation Mode.

Our partners

Montréal Fashion Week 23 is produced by Groupe Sensation Mode with the valuable support of its major partner, P&G Beauty & Grooming, and that of other partners including Rowenta, as well as the continued involvement of the ministère du Développement économique, de l'Innovation et de l'Exportation du Québec (MDEIE), the ministère des Affaires municipales, des Régions et de l'Occupation du territoire du Québec (MAMROT), the Montreal Fashion Bureau and Tourisme Montréal.

Montreal Fashion Week (MFW)