ITOCHU and kurkku have pledged that by joining BCtA they will expand the POC program, which helps farmers in India to shift to organic cotton production, improving their income, health and the environment. As a result of the POC program, by 2015 chemical-free farmland is expected to expand to approximately 30,000 acres, increasing the crop yields of pre-organic cotton to 5,000 tons and the number of farming families growing pre-organic cotton up 6,000 from the present. The BCtA stated, “The POC program makes it possible for farmers in India to transition to organic cotton production by guaranteeing to purchase the cotton yields during the three-year organic conversion process.”
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