Home / Knowledge / News / Textiles / Lenzing & Invista collaborate on new denim fabric
Lenzing & Invista collaborate on new denim fabric
22
Nov '14
Invista and Lenzing have collaborated once again by blending Coolmax fabric with Tencel fibre to launch a new denim fabric.

According to both fibre producers, the new denim fabric will provide wearers with cool dry comfort, softness, and sustainability - all in one fabric.

This new fabric was on display at Denim by Première Vision show in Barcelona at stand A20 of Invista and Lenzing at stand B3.

The two fibre companies began working together in 2013 when they announced the results of a study on the benefits of combining Lenzing’s Tencel fibre with Invista’s dualFX technology from Lycra.

Now, by extending that collaboration to new fibre blends, the companies are aiming to leverage their strengths in performance, fashion, and sustainability to bring a unique offering to the women’s denim market.

“Today’s consumers expect more from their denim, and these fabrics can deliver benefits female consumers are seeking,” says Jean Hegedus, Invista’s marketing director for Denim.

According to Invista, recent studies confirm that women are looking for more performance attributes in their clothing as well as aesthetic features such as soft hand.

“Coolmax fabrics blended with Tencel meet both of these needs as well as providing consumers with a sustainable option,” it adds.

“One of our offerings that can be used is Coolmax Ecomade fibre that is made from 97 per cent recycled polyester,” Invista informs.

Lenzing’s Tencel is made from wood pulp, a renewable raw material, which is then processed through a closed loop system to create an ecologically responsible fibre.

Michael Kininmonth, Lenzing’s denim developer says, “Tencel is recognised throughout the industry for its sustainable qualities as well as its softness and strength.”

“By combining Tencel fibre with Coolmax fabric, we can provide added performance benefits that appeal to the contemporary consumer,” he adds. (AR)

Fibre2fashion News Desk - India


Must ReadView All

Pic: Shutterstock

Textiles | On 25th Jun 2021

Half of all cotton-growing regions face severe climate risks by 2040

Climate change could expose half of cotton-growing regions globally...

Pic: Shutterstock

E-commerce | On 25th Jun 2021

UK shoppers struggle to be understood by chatbots: survey

Though chatbots are mainly used for customer service, more than half...

Pic: Shutterstock

Textiles | On 24th Jun 2021

Canada, Indonesia discuss Comprehensive Economic Partnership Agreement

Canada and Indonesia recently began negotiations over a Comprehensive ...

Interviews View All

Textile Industry, Head honchos

Textile Industry
Head honchos

Money never disappears-it just finds new opportunities

Textile Industry, Head honchos

Textile Industry
Head honchos

Next level is to inject new features:

Textile Industry, Head honchos

Textile Industry
Head honchos

Marry with brand ethos

Raiyan Islam,

Raiyan Islam

Founded in 1981 by Sayeeful Islam, Concorde Garments Group is a market...

Dhirubhai & Arvind Shah,

Dhirubhai & Arvind Shah

It supplies synthetic fabrics to top international brands like M&S,...

Rajesh Vohra,

Rajesh Vohra

A part of the Italy based multinational company Artsana Group, Chicco is...

Shlomzion Chen, Seevix

Shlomzion Chen
Seevix

Seevix Material Sciences Ltd, which develops and manufactures synthetic...

Hemant Bheda, Arevo

Hemant Bheda
Arevo

Arevo, based in Silicon Valley in California, develops technology to...

Asif Rahman, MIP

Asif Rahman
MIP

MIP is a manufacturer and distributor of high-performance textiles and...

Seema Agrawal, Artisan Saga

Seema Agrawal
Artisan Saga

Artisan Saga, founded by Kaushik Rajani and Seema Agrawal, is an online...

Vidur Adlakha & Riccardo Bennidini, La Fuori

Vidur Adlakha & Riccardo Bennidini
La Fuori

With an active presence in US, Italy and India, clothing brand La Fuori...

Suman Nathwani, Suman Nathwani

Suman Nathwani
Suman Nathwani

Designer <b>Suman Nathwani</b> talks about her journey of opening a...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


June 2021

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search