Government push traditional wear to uplift textiles

19 Jun '06

2 min read

Government of Ghana launched 'National Friday Wear' being one of the programmes adopted to promote Made-in-Ghana goods.

Ghanaians felt inappropriate wearing suits while the Government was promoting traditional wear.

They all are eager to wear traditional wear while discharging their duties portraying the country's rich culture to the outside world and cutting out colonial legacy / relics.

Even students were asked to opt traditional clothes throughout the week and not just limit at only wearing on Fridays.

It was also used to showcase the various styles of dresses to be worn to workplaces designed by Connie Fashions and Nana Fosna Fashions.

According to a report, the current global value of the textile trade stood at US $342 billion or 6 percent of merchandise trade.

This would enable developing country like Ghana to transform its economy by promoting the textiles and garments sector to create employment, generate income and to create a national identity with resultant impact on poverty.

Ghana had experienced a virtual collapse of the textile and leather goods sub-sector, a decline in the manufacturing industry in 2004 due to strikes leading to limited access to credit, high interest rates, high cost of production, dumping and smuggling activities of foreign exporters.

Local textile manufacturers unrelentingly complain about the influx of cheaper textiles made in China huge stock of used garments from the United States of America and Europe.

Government of Ghana resolves to revive some of the collapsed textile industries and has already adopted policies and programmes to face the rising challenges.

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