Industry rates DOMOTEX HANNOVER 2007 a huge success

18 Jan '07

3 min read

Strong growth in trade visitor numbers from abroad:
DOMOTEX this year revealed pleasing growth in the already strong contingent of senior corporate decision-makers in attendance. This was clear from the visitor survey, with 91 percent of trade visitors describing their input into their companies' capital investment decisions as "advisory" to "decisive" (2005: 87 percent). 71 percent of all trade visitors described themselves as belonging to senior management (2005: 68 percent).

Trade professionals attend DOMOTEX to gauge the market and, more especially, to learn about the latest innovations and trends and do business there. This is testimony to the event's strong professional focus, cementing its status as the No. 1 platform for generating business leads in the floor coverings industry.

DOMOTEX pulled in 26,300 visitors from outside Germany, including 61 percent from Europe, with good growth from Italy, France and Poland. Equally pleasing was the statistic for the number of trade visitors from the U.S., which was up 15 percent this year to reach 2,300.

Visitors came predominantly from the floor covering wholesale and retail sectors, the skilled trades (interior decorators, painters, parquet/floor fitters), and the sectors of architecture, interior design, and manufacturing. The interior design, contract flooring, furnishing and furniture sectors in particular yielded good growth in visitor numbers, as did the wood wholesale and retail trades.

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