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Women - potential target for garment industry

03
Jul '07
Talk about Raymonds, Levi’s, the retail chain Lifestyle, or Spencer, all are focusing on apparel and accessories of ladies wear.

Sources say that by the year 2009 Levi's will possess stores particular to women’s requirement and their taste, while Raymond is consciously making space for the ladies wear sector.

According to sources, Raymonds will have chains of exclusive and multi branded outlets for women which have greater prospects in future.

Spencer and Lifestyle are thinking of having a ladies section with best of brands on board so as to have a better portion of the female’s cash.

The fairer sex has become smart with regards to taste, creating greater means of business for apparel industry.

The garment industry is anticipating a growth of 25 percent annually in the forthcoming years, indicating hugh opportunities for retailers.

It is a challenge to target ladies along with the right understanding of taste because of unpredictable requirement of the gender at one particular time.


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