News Flash

Chance to win Michalak shoes, Le Coq Sportif polo shirts & rugby balls

17 Sep '07

2 min read

In conjunction with the Rugby World Cup, Arkema has launched a new version of its website that highlights the world of rugby and other sports applications for Pebax performance polymer.

Rugby fans will learn about the exceptional properties of Pebax in competitive sports equipment and have a chance to win great prizes including Puncher 2 “Michalak” shoes, Le Coq Sportif polo shirts, and rugby balls signed by internationally renowned French rugby player Frederic Michalak.

Available for download from the Pebax site is a widget for desktop display of rugby stats and scores, as well as the latest news arkema and lecoqrugby. .

A link to the Le Coq Sportif website features a daily series of 40 interesting and often humorous video spots geared to an international audience of 20- to 40-year-olds, starring Frederic Michalak, Jean-Pierre Rives, and Italian player for the French Sergio Parisse.

Written, produced and released by SoFilms for Le Coq Sportif and sponsored by Pebax and Arkema, this series, called “Rugby or not to be,” can be seen only on the web beginning September 7.

Le Coq Sportif has chosen Pebax for the soles of its new Puncher 2 rugby shoes that will be worn by Frederic Michalak throughout the World Cup.

Pebax makes the new shoes 10 to 20% lighter than those made from traditional materials and offers impact resistance and comfort.

Based on its success with sport shoe applications, Arkema has joined forces with Le Coq Sportif. Both companies share the values of creativity, performance and innovation values that inspired Arkema's engineers and Le Coq Sportif's designers to developed a shoe at the cutting edge of innovation, designed in the true spirit of sport, and poised to revolutionize the world of rugby with its original look and outstanding performance.

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