Tarsus & Première Vision to strengthen Mod'Amont efficiency
03 Dec '07
3 min read
The show will keep to its policy of selectiveness in terms of exhibitors, and coherence with the quality and creative positioning common to all the Première Vision Pluriel events. Thus it will maintain its selection committee, which examines the admissions applications of new exhibitors.
A subsidiary of the English group Tarsus Plc, specialised in the organisation of international exhibitions and listed on the London Stock Exchange since 1998, Tarsus France is asserting itself as a leader in B-to-B communications tools in the high technology and marketing sectors.
Its business is built around two major poles, one comprising the organisation of exhibitions and conferences (with currently some 20 shows including IP Convergence, Educatec, Heavent, Semo...), the other in the publication of professional guides (Capital Humain, Marketing Luxe, E-commerce...). With Mod'Amont, it is broadening its activity in the universe of fashion trade shows, demonstrating its interest in this rapidly evolving sector.
Première Vision, which benefits from an internationally recognised brand name, and a matchless image in the world of professional textile and fashion trade shows, organises the world's leading show in this domain in Paris, a show it has spun off over the course of the past several years in New York, Shanghai and Moscow.
Since 2003, its activity has been rounded out in the related areas of yarns and fibres (Expofil) and textile designs (Indigo) for fashion and home. Positioned on an offer and services with high added-value, Première Vision currently manages 16 shows a year, bringing together some 2,700 exhibitors and welcoming some 120,000 professional visitors.