Home / Knowledge / News / Textiles / Handicraft & Handloom Corporation to patent products
Handicraft & Handloom Corporation to patent products
31
Jul '08
The Handicraft and Handloom Corporation of Himachal Pradesh has decided to patent its products to assure customers about the authenticity and as to the origin and quality of the products and to create goodwill for products in the market.

Even the state Chief Minister, Prof Prem Kumar Dhumal agreed that handmade and hand-woven product including hand-woven woolen products and other artifacts have gained widespread popularity within and outside the country and among people who have developed a taste for quality handicraft goods.

The CM therefore emphasized on developing innovative handicraft products that can be made available to the consumers through retail outlets. A patent mark on woolen and other handicraft products would build credibility for the state among potential buyers helping them to distinguish between genuine and counterfeit goods.

Additionally, the CM also called for upgrading marketing channels and adopting modern technologies for exploring wider and new markets for its handicraft products.

The Handicraft and Handloom Corporation was urged to come up with better and more diversified activities to stand at par with modern advances in the arena of marketing. Meanwhile a closer and more thorough study of the marketing trends needs to be considered for opening up more markets and generating higher revenues for the sector.


Must ReadView All

New US alliance to promote postal package delivery service

Textiles | On 15th Aug 2018

New US alliance to promote postal package delivery service

A group of US retailing, e-commerce and logistics firms recently...

Courtesy: Industriall Union

Apparel/Garments | On 15th Aug 2018

IndustriALL-Esprit agreement to improve workers' rights

IndustriALL Global Union recently signed a global framework agreement ...

Indian minister orders fresh consultations on e-com policy

Textiles | On 15th Aug 2018

Indian minister orders fresh consultations on e-com policy

Indian commerce and industry minister Suresh Prabhu has asked for...

Interviews View All

Rajiv Sirohi
Shara

‘Portugal is taking away a major share of the mill made sector.’

Poojaa Kumar Deepak
Zeven

Zeven's performance sports apparel is designed for the Indian body type,...

Mukesh Agarwal & Rajesh Agarwal
Madhuram Fincap Pvt Ltd

Increasing prices and lack of demand main issues facing industry

Gagan Gulati

PG Silk Mills Private Limited had a humble start with a hand-dyeing unit....

Umang Banthia

Established in 2005, SL Banthia Textiles manufactures coated fabrics....

Ashish M Amin

Premier Looms is a leading provider of cutting-edge machinery and...

Davide Vigano
Sensoria

Sensoria is a leading developer of smart garments and IoMe (Internet of...

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Alfonso Marra
Klopman

It was in 1968 that Klopman introduced the concept of poly/cotton workwear ...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Samar Firdos
Arvind Ltd

<b>Samar Firdos</b>, Chief Manager (Design) at Lifestyle Apparel Denim...

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


August 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search