Superseding its competitors and creating a niche for itself, the Sunvim Group Co Ltd has been ranked as one of the best textile and garment enterprises according to the survey conducted by the China Chamber of Commerce for Import and Export of Textiles.
In the face of critical business environment, Sunvim vouched for combining marketing and brand operations as an effective policy to escape severe losses, besides also employing and implementing global trade strategies.
Apart from having a strong foothold in markets like Japan, the US and the EU, Sunvim has also explored other emerging markets like Russia and the Middle East.
It is noteworthy that the company had to strive hard in the US market to overcome difficulties and increase exports inspite of the sub-prime credit crisis, that has led to a closure of a number of textile enterprises in China.
In the first half of this year alone, exports made by Sunvim to US and the EU increased by 40.4 and 16.1 percent respectively. Exports to the Asian market also recorded a stable growth trend, while at the same time, exports to Russia, Latin America, North and South Africa, the Middle East and other potential markets achieved a more accelerated development.
Fibre2fashion News Desk - China
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