;
Home / Knowledge / News / Textiles / Dow becomes 'Official Chemistry Company' of PGA TOUR
Dow becomes 'Official Chemistry Company' of PGA TOUR
11
Sep '08
The PGA TOUR and The Dow Chemical Company announced a four-year marketing partnership, designating Dow the “Official Chemistry Company of the PGA TOUR, Champions Tour, Nationwide Tour and the Tournament Players Clubs (TPCs).”

As a leading innovator in the chemical industry, Dow will collaborate with the PGA TOUR to bring solutions and products to enhance the sport of golf and the experience of everyone who enjoys it.

Under the agreement, Dow AgroSciences, a wholly owned subsidiary of The Dow Chemical Company, will offer its assistance to course management at the TPC courses. Dow AgroSciences is one of the largest suppliers of products designed to manage insects, weeds and diseases in the U.S. golf industry.

DIMENSION specialty herbicide is one of the best-known products among golf course superintendents for helping to control crabgrass and other weeds at premier golf courses across the country. Dow AgroSciences also supports local associations and the Golf Course Superintendents Association of America.

Dow will also support The First Tee, a World Golf Foundation initiative that impacts the lives of young people by providing learning facilities and educational programs that promote strong character development and life–enhancing values through the game of golf. The new America's Future Program will connect industry leaders with talented and diverse groups of young people, with a goal to create long-term relationships between high-school-age participants and corporations that lead to scholarships, internships, and career path development.

“This partnership with the PGA TOUR raises the profile of our company and our cutting-edge products with very important constituencies and markets, while complementing our current involvement with PGA TOUR and LPGA players,” said Heinz Haller, executive vice president, Dow Performance Plastics & Chemicals. “Equally important, supporting The First Tee enables us to further the education of deserving and talented young people and build potential career opportunities for them.”

“We are extremely pleased to form this new partnership with Dow, which benefits not only our Tours and TPCs, but also The First Tee,” said Tom Wade, the PGA TOUR's chief marketing officer. “We look forward to working with Dow and using its products and expertise to benefit our facilities and the people who use them.”

Additionally, the partnership will showcase other innovative technology solutions from Dow that are benefiting the game of golf. Solutions such as DOW XLA premium fiber, which brings a new dimension of comfort and mobility to performance golf apparel by providing a less compressive, more comfortable stretch that moves with the wearer. This spring, the Greg Norman Collection introduced XLA for the first time in golf knitwear in its Signature Series Ultimate 80s polo shirts.

Other notable Dow technologies include VORASTAR cast polyurethane covers and AMPLIFY ionomeric resins that enhance the durability and performance of golf balls and INFUSE olefin block copolymers, which deliver powerful performance in a diverse range of applications including golf club grips. These soft-touch grips provide non-slip performance in both dry and wet conditions.


Must ReadView All

Courtesy: Lululemon

Apparel/Garments | On 16th Dec 2018

Lululemon’s net revenue up 21% in Q3 2018

Lululemon Athletica Inc, a healthy lifestyle inspired athletic...

Courtesy: Walmart

Apparel/Garments | On 16th Dec 2018

Rakuten, Walmart start Walmart ecommerce store in Japan

Rakuten and Walmart have joined hands to start the first Walmart...

Courtesy: H&M

Apparel/Garments | On 16th Dec 2018

H&M Group's wage summit discusses fair wages

The textile and fashion industries were brought together by H&M Group ...

Interviews View All

Karan Suratwala, Key Textile Accessories Private Limited

Karan Suratwala
Key Textile Accessories Private Limited

Chinese imports are destroying the supply chain

Viral Desai, Zenitex Mill Pvt Ltd

Viral Desai
Zenitex Mill Pvt Ltd

Full of green energy

Headhonchos, Textiles & allied industry

Headhonchos
Textiles & allied industry

Textiles industry is always in the forefront in accepting latest technology

Lucilla Booyzen,

Lucilla Booyzen

South African Fashion Week (SAFW) is a B2B marketing platform for fashion, ...

Abhishek Pachauri,

Abhishek Pachauri

Reckon Industries adapts latest systems for manufacturing from designing...

Mark Tokuhara,

Mark Tokuhara

Japan-based FitJoy, a shoe brand for women, has been in the footwear...

Karl Zelik, Vanderbilt University

Karl Zelik
Vanderbilt University

A team of engineers at the Vanderbilt University has designed a smart...

Suresh Patel, Sidwin Fabric

Suresh Patel
Sidwin Fabric

Sidwin Fabric is a manufacturer and exporter of polypropylene textiles and ...

Dave Rousse, INDA

Dave Rousse
INDA

INDA, the Association of the Nonwoven Fabrics Industry, serves hundreds of ...

Madhu Jain, Madhu Jain

Madhu Jain
Madhu Jain

She grew up in the walled city of Old Delhi, completed her studies, and...

Sandeep and Sarah Shaikh Gonsalves, SS Homme

Sandeep and Sarah Shaikh Gonsalves
SS Homme

SS Homme celebrates the craft of traditional tailoring through the bespoke ...

Vaanee Bhatia, Gritstones Clothing

Vaanee Bhatia
Gritstones Clothing

<div>Delhi-based Gritstones Clothing offers quality and exemplary style...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


December 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search