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CIFF Trends: on a way to a better world!

Dec '08
Ahead of Copenhagen International Fashion Fair (CIFF) in February, the French trend agency NellyRodi is ready with the trends for Autumn/Winter 2009/2010. The new trend themes are based on a historical flashback on trends that defines our present situation - a world of crisis - to thereby creating a better world!

The trends represent four themes; 'DANDY MANIFESTO', 'GOLD DIGGERS', 'BEWITCHMENT' and 'TECHNO-FOLK'.

- Lately, an avalanche of financial, political and social crisis has shaken us. We understand the global order as destabilized, the hasty urbanization continues, the global warming threatens our existence and famine is a world-wide issue. But we find ourselves in a depression that urge for reflection and analysis - not panic. The good news is that we are dealing with a transitional phase that will take us to a new and better world, says Trend Manager Ulla Skjødt from the Federation of Danish Textile and Clothing Industries, and continues:

- To move towards the new world, we will take a historical view at times and trends that have contributed to define our present standpoint. This makes it possible for us to understand and accept our present situation and act on the basis of it. We are moving into a new world that turns its back on the old and that creates opportunities.

Get an insight of the new trends at the great CIFF TRENDSHOW once a day at 1 pm from 5th to 8th of February 2009.

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