Home / Knowledge / News / Textiles / Chandra Wilson joins Quilts for Kids comfort program

Chandra Wilson joins Quilts for Kids comfort program

22
May '09
'Grey's Anatomy' Star Chandra Wilson
More than six million children are hospitalized each year in the United States, forced to confront the challenges of overcoming illness while being away from home in an unfamiliar environment.

In order to bring a little comfort and security back to some of these children, Downy fabric softener, in partnership with Quilts for Kids, Inc., has launched the Downy Touch of Comfort program. This program will deliver personalized, hand-made quilts to children staying in Children's Miracle Network hospitals throughout the country, helping to give them a moment to smile during their tough times. Chandra Wilson, a mother of three and star of "Grey's Anatomy," has joined Downy's efforts to try and comfort as many children as possible.

"The Downy Touch of Comfort program delivers to children exactly what it says -- comfort when kids need it most," said program spokeswoman Chandra Wilson. "As a mom, most of my life focuses on caring for my children and making sure they are safe and secure wherever they may be. It brings me a great deal of joy to be a part of this program and know that Downy is partnering with these wonderful organizations to help children feel more comforted and at ease in an unfamiliar and sometimes intimidating place."

People across the United States can add a "touch of comfort" in their communities in numerous ways by visiting DownyTouchofComfort.com to help make a difference in a child's life. At the site, people can make donations to benefit the program, volunteer to deliver quilts or even learn how to become a local ambassador. In addition, the quilting community can visit the site to request a quilt kit or they can design their own quilt and send it to their local Quilts for Kids chapter or headquarters for distribution.

"The Downy brand's vision is to remind people that it's the small and simple things they do in life that mean the most," said Mary Pochobradsky, Downy Marketing Director. "Downy has comforted families for almost 50 years, and this is a small and simple thing we can do to give back and bring comfort to those who need it most -- hospitalized children."

Downy partnered with Quilts for Kids, Inc. because of the organization's dedication to delivering quilts that comfort hospitalized children with cancer, AIDS and other life-threatening illnesses. So far, Quilts for Kids has distributed over 50,000 quilts worldwide, saving millions of pounds of fabric from going into landfills. Since 2000, Quilts for Kids has spread to over 50 sister chapters in North America and plans to form a chapter of Quilts for Kids in every region that has a fabric source or Design Center.

"The partnership between Downy and Quilts for Kids is such a perfect fit," said Linda Arye, president of Quilts for Kids, Inc. "Together, Downy and Quilts for Kids are working to provide these children moments of joy and security, making them feel more comforted in an unfamiliar place."

Therelationship with the Children's Miracle Network allows Downy to tap into a system of 170 children's hospitals across the country.

"We are pleased to be partnering with Downy on such an important cause geared at helping children through the power of comfort," said LaMar Williams, Director of Business Development, Children's Miracle Network. "Our network of hospitals will ensure a successful campaign by reaching thousands of hospitalized children across the country."

Procter & Gamble


Must ReadView All

Vietnamese side of the border crossing with Hekou, China. Pic:  Klodien | Dreamstime.com

Textiles | On 27th Nov 2021

Efforts on to boost trade between Chinese & Vietnamese provinces

Trade agencies of Lao Cai province in the northwest region of Vietnam ...

Pic: Shaja | Dreamstime.com

Textiles | On 27th Nov 2021

US’ imports of polyester textured yarn to drop in coming months

The US’ imports of polyester textured yarn of HS code 540233 are...

Pic: Tatiyana Akimova | Dreamstime.com

Textiles | On 27th Nov 2021

Sri Lanka’s textile & garment exports on path to cross $5bn this year

After registering a steep fall of 21 per cent year-on-year to $4.423...

Interviews View All

Textile Industry, Head honchos

Textile Industry
Head honchos

Ensured payment of fee was least concern for students

Textile Industry, Head honchos

Textile Industry
Head honchos

Consistency is the first rule of social media

Textile Industry, Head honchos

Textile Industry
Head honchos

Trainers faced immense challenges as most were not tech-savvy

Daniele Uboldi,

Daniele Uboldi

EptaInks is the screen-printing division of Eptanova, a company that...

Aashumi Mahajan,

Aashumi Mahajan

The Luxe Maison is a premiere haute couture e-boutique established after...

Mumin Can Eker,

Mumin Can Eker

Maseksport Inc is a readymade garment exporter. Founded in Izmir in 1989,...

Kevin Young & Tom Lucas, Web Industries

Kevin Young & Tom Lucas
Web Industries

Web Industries is a precision formatter of nonwoven materials used in baby ...

Sameer Sonkusale & Rachel Owyeung, Tufts University

Sameer Sonkusale & Rachel Owyeung
Tufts University

A team at the Tufts University in Massachusetts was recently in news for...

Suresh Patel, Non Woven Federation of India

Suresh Patel
Non Woven Federation of India

The Non Woven Federation of India (NWFI), representing the regional...

Asmita Marwa, Asmita Marwa Design

Asmita Marwa
Asmita Marwa Design

Indian fashion designer Asmita Marwa has been rated by Vogue as one of the ...

Gavin Miguel, Label Gavin Miguel

Gavin Miguel
Label Gavin Miguel

Acclaimed fashion designer <b>Gavin Migue</b>l is known for his couture...

Archana Jaju, Label Archana Jaju

Archana Jaju
Label Archana Jaju

<b>Archana Jaju</b>’s Hyderabad-based eponymous label works with artisans...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


November 2021

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search