Home / Knowledge / News / Textiles / 'Sonic Youth' - Strong & functional theme of bluezone

'Sonic Youth' - Strong & functional theme of bluezone

Jun '09
In Munich the bluezone, the international denim meeting at munichfabricstart – pre collections, is gearing itself up for its next event. From 1 to 3 September 2009 55 strong commercial brands from the denim weaving, washing and finishing sector as well as providers of full package services will be discussing at the Zenithhalle with international trade buyers from the denim and sportswear sector on the looks and the market of tomorrow. Alongside initial trends for the A/W 2010/2011 fashion season the focus will, as always, also be on the short-term implementation of “hot” topics.

Once again this time the hall is fully booked and exhibitor structure is stable. “Not only the number of exhibitors but also stand sizes have remained constant,” stressed Managing Director Sebastian Klinder. “The bluezone can be relied upon for its functionality and quality standards.”

Which means also this segment at munichfabricstart – pre collections is all geared up as usual. At the same time, the segment is displaying the same crisis resistance and continuity as the concurrent main fair which is also fully booked again with some 760 exhibitors.

The opportunity to source goods individually and swiftly from suppliers from Japan through to Spain is more important than ever, says the organiser munichfabricstart exhibitions GmbH. Denim manufacturers note to their relief that business has been picking up again since February. Commenting on this Chandrakant Huddar, Deputy General Manager of Sales at Raymond Uco Denim, said: “Business is gradually growing again and we expect this development to continue in the coming months. Denim still sells better than all other ready-to-wear segments.”

Nine new exhibitors underline the appeal of the bluezone and not least its dates in the season. These include Swift Denim from France, full-packaging/ready garment specialist Tismade (F) and Kassim Textiles from Pakistan. With firms like Asterias (TN), Beppetex (I), Bust a nut (D), Consulting Box Denim Services (I), Sapphire Finishing (PK) and Zet (D) the bluezone underlines the Garments & Finishing segment. The hardcore of the Munich denim world remains unchanged with the renowned denim producers Hellenic Fabrics (GR), Orta Anadolu (TR), Italdenim (I), Kurabo Denim and Kuroki from Japan plus Raymond Uco Denim (IND).

Trend Theme for A/W 2010/2011: “Sonic Youth”
The fashion input will be further upgraded and specified with colour and styling themes for the winter season. “Eyes peeled!” advise trend gurus in the bluezone as the season is a melting pot. The A/W 2010/2011 trend theme “Sonic Youth” stands for the antiestablishment movement and individual lifestyle of rebellious youth, vouching for their ideologies. Serving as the inspiration for the new spirit is the band of the same name renouncing rock and pop culture in the early 80s and letting off steam in the no wave, noise-rock and post-punk movements.

Industrial charm is exudedby faded blue, grey and green tones teamed with the strong nuances of the original "bleu de Nîmes". Technical, metallised surface textures provide partial reflexes. Protest looks meet authentic factory styles.

Must ReadView All


Textiles | On 22nd Oct 2020

Trade rebounds marginally in Q3, stays negative: UNCTAD

The United Nations Conference on Trade and Trade and Development...

Pic: Shutterstock

Apparel/Garments | On 22nd Oct 2020

APAC garment units suffer as COVID hits supply chain: ILO

The COVID-19 crisis has badly hit the garment sector in the...

Pic: Shutterstock

Textiles | On 22nd Oct 2020

RCEP pact likely to be signed at 4th RCEP Summit in Nov

The Regional Comprehensive Economic Partnership (RCEP) is likely to...

Interviews View All

Textile Industry, Head honchos

Textile Industry
Head honchos

Virtual reality would be the new normal

Giovanni Pizzamiglio, Paolo Crespi & Riccardo Robustelli, Epson, For.Tex & F.lli Robustelli

Giovanni Pizzamiglio, Paolo Crespi & Riccardo Robustelli
Epson, For.Tex & F.lli Robustelli

‘The percentage share of printing in the global textile market is pretty...

Yash Maniyar, Rekha Maniyar

Yash Maniyar
Rekha Maniyar

Indian fashion market is growing at a staggering rate

Akash Sehgal,

Akash Sehgal

Part of retail and hospitality conglomerate Landmark Group in Dubai,...

Anupam Chakrabarty,

Anupam Chakrabarty

Headquartered in Finland, Helsinki, Lindström Group is a textile rental...

Luca Formentini,

Luca Formentini

From the very beginning, Loris Bellini's aim was to produce dyeing...

Giorgio Mantovani, Corman S.p.A

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Silke Brand-Kirsch, Schlegel und Partner GmbH

Silke Brand-Kirsch
Schlegel und Partner GmbH

<div>Schlegel und Partner is the market research and consultancy company...

Isabel Herranz, European School of Business & innovation

Isabel Herranz
European School of Business & innovation

Cutting-edge ideas like the Internet of Things and artificial intelligence ...

Samar Firdos, Arvind Ltd

Samar Firdos
Arvind Ltd

<b>Samar Firdos</b>, Chief Manager (Design) at Lifestyle Apparel Denim...

Anjali Bhaskar, Samatvam

Anjali Bhaskar

Anjali Bhaskar has an experience of 12 years in the fashion industry. She...

Adriano Goldschmied, AG Jeans

Adriano Goldschmied
AG Jeans

The hype around 'designer jeans' was created by him. And the new wave of...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies


Leave your Comments

October 2020

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

Advanced Search