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Boulevard -a Wedding & Lifestyle Expo kicks off

14
Oct '09
Boulevard 2009 is Mumbai's first of its kind wedding & lifestyle expo organized by Walkway India. This is a three day gala affair starting from 12th October until 14th October.

Boulevard 2009 has breathed life into a vision given the unorganized retail market in the country and cities like Mumbai & Delhi having a very high concentration of affluent and up market consumers; brands as well as consumers are looking for a platform that offers such products and services under one roof. It has given the ever shinning wedding market in the country an experience for people to go beyond the silver spoon to celebrate the occasion. This wedding and lifestyle exhibition is the perfect platform to begin this journey.

With both Indian & International brands, it has managed to establish the exhibition as an opportunity for people to explore by way of touch & feel some of the best Indian & International brands. The exhibition is a single platform, which allows thousands of consumers to experience multiple brands at the same time as well as enjoy the presence of good high end brands in the exhibitions.

Priyanka Balhar, CEO of Walkway India, says” Fashion is so creative; it is an art in its form. I feel that the most beautiful things should be available to people at the right time and all under one roof. And that is the reason the shopping mall system is a hit all over the world today. However when the same creative does not have the sources to reach out to people, exhibitions like Boulevard help to get them all together under one umbrella.”

Walkway India


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