Home / Knowledge / News / Textiles / Extend life of holiday wardrobe with Keyes's stain techniques

Extend life of holiday wardrobe with Keyes's stain techniques

23
Nov '09
The season of holiday parties has already arrived, but most consumers these days are feeling more frugal than festive. One way to ease the pinch in this tight economy is to take those extra steps to combat stains, so those holiday frocks will last for years to come.

“Consumers are still watching every penny this holiday season,” says Norma Keyes, Director, Product Standards, Cotton Incorporated. “For those who can't afford a new holiday wardrobe, it's important to take extra care with your current cotton wardrobe, which will save you money in the long term.”

According to the Cotton Incorporated Lifestyle MonitorTM survey, 31% of respondents reported throwing a garment away if they cannot remove a stain after two attempts. When almost a third of respondents report they are spending less on clothing this year compared to last year, many consumers are unable to replace those stained cotton garments with new ones. Use Keyes's tips and techniques to ensure that this holiday remains stain-free.

For classic holiday stains like cranberry sauce, gravy, or red wine, Keyes advises applying liquid detergent directly on the stain and allowing it to soak in before laundering according to the manufacturer's instructions. For candle wax, first gently try to scrape off the excess wax with the non-cutting edge of a knife. Then place it stain-side down on a paper towel on an ironing board; iron the stain, removing the rest of the wax, before treating it with liquid detergent and then laundering according to the manufacturer's instructions.

“Taking these extra steps, like applying the liquid detergent and allowing it to soak in, or ironing off the excess wax, has an enormous impact on successfully removing the stains themselves,” says Keyes. “When every dollar counts, it's important to take even better care of your current wardrobe, so you don't end up having to replace your stained garments.”

Cotton Incorporated


Must ReadView All

Pic: Valiantsin Korznikau | Dreamstime.com

Textiles | On 30th Nov 2021

US real GDP rises at annual rate of 2.1% in Q3 2021: BEA

US real gross domestic product (GDP) increased at an annual rate of...

Pic: Stuart Key | Dreamstime.com

Apparel/Garments | On 30th Nov 2021

Turkey’s apparel exports rise 23.39% in Jan-Oct ’21

Apparel exports from Turkey increased by 25.72 per cent year-on-year...

Pic: Komgrit Pradissagul | Dreamstime.com

Textiles | On 30th Nov 2021

Italian firms see Turkey as alternative to Chinese supply chains

Turkey-Italy trade will exceed $20 billion this year and the two...

Interviews View All

Textile Industry, Head honchos

Textile Industry
Head honchos

Led by MMF, Indian apparel exports likely to double in next 3 years

Textile Industry, Head honchos

Textile Industry
Head honchos

Instagram & fashion will go a long way together

Textile Industry, Head honchos

Textile Industry
Head honchos

Delay in adopting water sustainability both financially & environmentally...

Simone Morgante,

Simone Morgante

Based out of Como, Italy, and with technological expertise of nearly 70...

Rajat Kapoor,

Rajat Kapoor

Seraphine is a British maternity brand providing affordable luxury fashion ...

Kurt Wedgwood,

Kurt Wedgwood

From design to raw material to fabrication and ultimately to delivery -...

Ingo Soller, TWE Group

Ingo Soller
TWE Group

The TWE Group is one of the leading global players in the nonwovens...

 Natacha Defeche, Edana

Natacha Defeche
Edana

Since 1971, EDANA, the International association serving the nonwovens and ...

Frank Heislitz, Freudenberg

Frank Heislitz
Freudenberg

Freudenberg Performance Materials is a leading global manufacturer of...

Abhishek Agarwal, Purple Style Labs

Abhishek Agarwal
Purple Style Labs

Late Indian fashion designer Wendell Rodricks, is known for his...

Megha Kumari & Jigar Mali, Label Megha & Jigar

Megha Kumari & Jigar Mali
Label Megha & Jigar

New Delhi based label Megha & Jigar blends India's unique handcrafts...

Bav Tailor, Label Bav Tailor

Bav Tailor
Label Bav Tailor

Born in London and Indian by origin, <b>Bav Tailor </b>is the Founder of...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


November 2021

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search