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BTS Fair achieves success with Trend and Tech

Nov '09
For the first time ever BTS Fair of Shoes, Leather and Leather Goods was staged in November according to the suggestions of Polish footwear producers which offered models from the spring-summer 2010 collection.

The trade fair exposition centred on two themes: Trend and Tech and presented collections of footwear, clothing, accessories, leather as well as components and machines for the footwear-leather sector offered by over 150 Polish, Hungarian, Greek, French, Italian, Portuguese and Spanish brands.

1228 professionals visited the BTS fair – the largest and most important shoe and leather fair in Poland. During the first day of the fair 347 professionals were registered, the second day - 649, the third - 232.

During the BTS Fair of Shoes, Leather and Leather Goods professional trades have a chance to contract latest spring/summer 2010 collections of shoes, leather wear and leather goods. They could also attend in seminars and lectures on: trends for spring-summer 2010, practical advice and guidelines for business management, ways of preventing unfair competition, ideas for brand strengthening as well as arranging sales outlets so that they are conducive to reaching sales targets. The latest footwear, clothing and leather accessories' trends exhibited at the BTS trade fair was also presented every day during Leather Fashion Show. The Leisure Area was a novelty at the BTS trade fair, in this area visitors can relax and hold business talks over a cup of aromatic coffee.

On the second day of the trade fair, at the Award Ceremony of the Exhibitor's Evening, twelve the best products exhibited at the fair were awarded The Gold Medal of Miedzynarodowe Targi Poznanskie, four stands which are most conducive to the implementation of company's marketing strategy were awarded Acanthus Aureus statuettes.

The Gold Medal of Miedzynarodowe Targi Poznanskie is addressed to products meeting the highest standards of quality, innovative technological solutions and attractive design. All presented Gold Medals are of equal value.

Winners of the Gold Medal of Click here for more details.

BTS Fair of Shoes, Leather and Leather Goods

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