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Karyaneka targets RM17 mn in handicraft sales

01
Feb '10
The Ministry of Information, Communication and Culture of Malaysia has set a target to sell handicrafts worth RM17 million, in the current year, through 11 Karyaneka boutiques set up across the country, said the Minister Mr. Datuk Seri Dr Rais Yatim.

These boutiques sold around RM13.6 million worth of handicraft goods last year, as compared to RM12.4 million of goods sold in the previous year. Karyaneka boutiques witness 63 percent overseas tourists and 37 percent local purchasers.

The 63 percent of foreign handicraft buyers comprise around 39 percent European buyers, 4.5 percent East Asian and 4.4 per cent from the Middle East, the Minister informed reporters on the sidelines of inaugural ceremony of Karyaneka's newest boutique at KL International Airport's (KLIA).

Batik, pewter and silverware are among the most favored handicraft products of tourists. The Minister asked Karyaneka to put more creative products on sale and offer those on more competitive prices as well as provide good services to the purchasers.

Fibre2fashion News Desk - India


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