Home / Knowledge / News / Textiles / Donatella VERSACE to present Best Costume Designer Award

Donatella VERSACE to present Best Costume Designer Award

Feb '10
The Hong Kong International Film Festival Society announced that renowned fashion icon Donatella VERSACE will be presenting the Best Costume Designer Award at the 4th Asian Film Awards (AFA). The award is a new addition to the AFA this year to recognise the work of Asian costume designers in cinema.

Donatella VERSACE, Vice President and Creative Director of the Versace Group, is a giant in the fashion industry. Respected worldwide as an authority in design, she was made Honorary Chairwoman for London's Fashion Fringe in 2008 and 2009, an industry event to uncover upcoming designer talent.

“I am deeply honoured to be presenting the Best Costume Designer Award at the 4th Asian Film Awards,” said Donatella VERSACE. “Fashion is a state of mind that goes deeper than what you can see with the eye, and the same goes for exquisite films that touch our hearts and minds. This award will highlight the convergence of design and cinema and promote talented designers in Asia across the world stage.”

Donatella VERSACE is a pioneer in inviting world-class celebrity endorsements to promote Versace, an iconic brand she built in collaboration with her late brother Gianni VERSACE. Since designing the famous Versace Green Dress, also known as the “Jungle-Dress”, for Jennifer LOPEZ at the Grammys, her designs have contributed to red carpet glitz and glamour by dressing some of the world's most famous stars such as Drew BARRYMORE and Jennifer GARNER at the Golden Globes Awards recently, and LOPEZ and Beyoncé KNOWLES at this year's Grammy Awards. Zoe SALDANA, star of the highest grossing movie of all time, Avatar, recently wore a Versace gold and silver shimmer dress to its premiere. Donatella VERSACE has made cameo performances in many films related to the fashion industry, including Zoolander, and the Versace brand is mentioned in countless other films, including the 2006 hit The Devil Wears Prada.

“Donatella VERSACE is one of the most admired personalities in fashion today and we are proud to have her present the inaugural Best Costume Designer Award,” said Ms. SHAW Soo Wei, Executive Director of the HKIFFS. “She is a true inspiration to designers worldwide and has a special connection with people in Asia due to her deep personal care for this region and the humanitarian work she has carried out here.”

Donatella VERSACE visits Asia frequently for her philanthropy work. One of her high profile visits included a trip to China after the 2008 Sichuan earthquake with movie star Jet LI to fund the rebuilding of an elementary school in Sanjiang through the Jet Li One Foundation. She also organised the Versace/One Charity Gala in China in late 2008. The Gala included a full scale, Milan-style fashion show and an exclusive charity auction to raise funds for the Foundation. Versace and the Jet Li One Foundation established a partnership to open children's centres for post trauma and psychological relief in Sichuan Province.

This year's Best Costume Designer Award will apply to Asian films produced in 2009 and will be decided by jury and voting members in accordance with AFA Rules and Regulations.

Versace Asia Pacific Limited

Must ReadView All

Pic: Shutterstock

Textiles | On 13th May 2021

UK GDP contracted 1.5% in Q1: ONS

The gross domestic product (GDP) of UK is estimated to have...

Pic: Shutterstock

Apparel/Garments | On 13th May 2021

Vietnamese garment manufacturers must boost production: Report

Garment manufacturers in Vietnam need to boost their production...

Pic: The Resilience Fund for Women in Global Value Chains

Apparel/Garments | On 13th May 2021

New fund launched to support women in global value chains

A first-of-its-kind collaborative funding initiative, The Resilience...

Interviews View All

Textile Industry, Head honchos

Textile Industry
Head honchos

Tech in fashion industry has hit acceleration button

Textile Industry, Head honchos

Textile Industry
Head honchos

Main challenges are breakdown of supply chain and shrinkage of manpower

Textile Industry, Head honchos

Textile Industry
Head honchos

One thing is certain, online sales will go up

Nick Isles,

Nick Isles

The Condé Nast College of Fashion & Design or CNC as it is known as,...

Ismail Ajani,

Ismail Ajani

Hollywood Footwear’s story began in 1946 when Jummabhai Ajani started the...

Sanjay Jhunjhunwalla,

Sanjay Jhunjhunwalla

In the financial hub of eastern India, Kolkata, a humble production...

Giulio Cesareo, Directa Plus

Giulio Cesareo
Directa Plus

UK-based Directa Plus is one of the largest producers and suppliers...

Tiasha Renganathan, Twinery Innovations by MAS

Tiasha Renganathan
Twinery Innovations by MAS

Twinery-Innovations by MAS is the innovation arm of Sri Lankan company MAS ...

Dave Rousse, INDA

Dave Rousse

INDA, the Association of the Nonwoven Fabrics Industry, serves hundreds of ...

Seema Agrawal, Artisan Saga

Seema Agrawal
Artisan Saga

Artisan Saga, founded by Kaushik Rajani and Seema Agrawal, is an online...

Ruma Devi, Gramin Vikas Evam Chetna Sansthan

Ruma Devi
Gramin Vikas Evam Chetna Sansthan

Ruma Devi is a jet-setting promoter of artisans who has empowered...

Sweta Tantia, Tahweave & Garo

Sweta Tantia
Tahweave & Garo

Designer Sweta Tantia owns Garo, a couture indutva or ethnicwear brand,...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies


Leave your Comments

May 2021

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

Advanced Search