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Cavs-branded Snuggies to set the world record

11
Mar '10
A sold-out crowd of Cleveland Cavaliers fans set the Guinness World Record for the "largest gathering of people wearing fleece blankets" at the Cavs Snuggie Night presented by KeyBank at Quicken Loans Arena. The crowd donned custom-made Cavaliers Snuggie blankets for the first five cozy minutes of the March 5th game versus rivals the Detroit Pistons to set the World Record.

Guinness World Records Adjudicator Danny Girton Jr. was on hand to officially certify the new record in front of fans during the game. Girton Jr. then presented the Cavaliers, KeyBank and Allstar Products Group, the maker of the Snuggie blanket, with a certificate recognizing the new record was set at 17,758. The fans in attendance received a commemorative magnet certifying their participation at the record-breaking event.

"We would like to thank our fans and congratulate them for their enthusiastic participation to land their place in the Guinness Book of World Records," said Cavaliers President Len Komoroski. "Partnering with KeyBank and Snuggie blankets to create an event where our fans were an integral part of the success to give Cleveland the bragging rights of a Guinness World Record made it a community team effort that was all the more fun."

"After months of planning, it was exciting to see the Cavs fans in their Snuggie blankets at The Q," said Lisa Oliver, KeyBank Cleveland District President. "KeyBank was excited to partner up with Cavs and the fans to break this Guinness World Record and be part of something so positive and fun for the city of Cleveland."

Scott Boilen, president and chief executive officer of Allstar Products Group said, "Cleveland fans are great. It was amazing to see so many participants enjoying the game wearing their Cavs Snuggie blankets."

Starting March 6th, a limited number of Cavs Snuggie blankets are available at Cleveland KeyBank branches with the purchase of a qualified Key Possibilities MasterCard Gift Card.

Allstar Products Group


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