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Italian company to expand China Linen brand

17
Apr '10
China Linen Textile Industry, Ltd. a China-based company engaged in the production and sale of linen yarn and various types of linen fabric, announced that its subsidiary, Heilongjiang Lanxi Sunrise Linen Textile Industry Co., Ltd., has signed a renewed multi-year distribution agreement with a leading, Italy-based seller and distributor of linen, PETA D.O.O.R.F. DIAMAS S.R.L.

Under terms of this agreement, the Italian-based distributor will exclusively market and distribute China Linen's range of linen fabrics in a well-known area in Italy. The long-term contract, effective in March 2010 and extending through 2013, is expected to increase the annual sales volume for linen fabric from this company by approximately 20%, or 400,000 meters.

In 2008, Italy's apparel market was worth an estimated $18.1 billion, and the market is expected to grow at a five-year compound annual growth rate (CAGR) of 4%. China is the world's largest exporter of apparels and textile products globally. According to China General Administration of Customs, China's total exports of textile products and clothing for 2008 amounted to $185.2 billion.

Mr. Gao Ren, chairman and president of China Linen, commented: "This sales agreement is an important step toward expanding our product brand in the European market and further strengthening our presence in the lucrative Italian fabric market. The renewed agreement also demonstrates our continued commitment to building long-term and stable relationships with our clients and solidifying our position in the Italian market. In 2009, we exported millions of linen fabric to Italy, and we will continue to capitalize on opportunities in this market."

For the full fiscal year 2009, China Linen's total textile exports were valued at $17.72 million, and were growing at a CAGR of 28.9 percent. The company exports approximately 60% of its production to Europe, North America, the Middle East and South America with the remaining sold in China. China Linen's main products include linen yarn, linen gray fabric, linen/cotton interwoven fabric, linen/rayon interwoven fabric and other linen products. The company's top customers' markets include China, Italy, the United States, Brazil, Belgium, Spain and Greece.

China Linen Textile Industry Ltd


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