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Johnny Chan endorses Go All In brand

16
Jul '10
Kore Nutrition Incorporated and the Company's wholly owned subsidiary, Go All In, Inc.
are pleased to announce the signing of "Team ALL IN," including legendary poker star, Johnny Chan.

Consisting of some of the most well known poker professionals in the world, "Team ALL IN" will represent the Company as endorsers of the ALL IN brand and it's products. Team ALL IN will wear a compliment of branded badges, clothing and apparel for all public appearances and televised events effective immediately.

10 time World Series of Poker ("WSOP") Bracelet winner and Hall of Famer, Johnny Chan, noted the calibre of the players ALL IN has recruited and the exposure this will bring for both parties as a significant step for poker.

"This is a positive step for poker as there are not a lot of endorsement deals for players beyond the poker playing websites", said Johnny Chan, "This relationship is extremely beneficial for both groups and it is an honour to be in the company of such a prestigious group of poker players."

Team ALL IN will initially consist of Billy Baxter, Freddy Deeb, Eli Elezra, Maria Ho, John Phan, Tim Phan and Lee Watkinson. These well-known, elite level players will provide brand awareness for the Company as they compete at the poker world's most significant events. They will be seen on shows such as Poker After Dark, the World Poker Tour, and the World Series of Poker on ESPN, where all of them have earned multiple cashes and titles in the past.

The Company has noted that over the course of the year Team ALL IN will be expanded to include more well known poker professionals and that they are in discussions to reach beyond poker and bring in well-known professionals from different sports and genres.

Members will wear ALL IN badges, clothing, and apparel during the WSOP, the largest and longest-running gaming event in the world. The WSOP is broadcast to some 300 million households across 25 countries on five continents and features more than 50 different poker events over the course of 50 consecutive days every summer. Players from over 100 different countries vie for more than $175 million in prize money.

Legendary poker champion Johnny Chan has joined together with fellow top poker professionals, who all endorse ALL IN Energy Drinks.

Kore Nutrition Inc


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