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OrganoClick to launch OrganoTex products in Finland

19
Apr '19
Pic: OrganoClick
Pic: OrganoClick
OrganoClick will launch OrganoTex products in Finland with Partioaitta, Naturkompaniets sister company as the first reseller. In 2018, OrganoTex was launched as a textile impregnation product used for making garments and fabrics water repellent. OrganoClick develops and markets functional materials based on environmentally friendly fibre chemistry.

OrganoTex Textile Waterproofing Spray-On and Wash-In has been developed during several years and have been designed to give good water repellancy, yet being biodegradable. The product is based on OrganoClick’s patented and awarded technology for modification of textile fibres and is totally free from the problematic perfluorinated compounds (PFAS), cyclic siloxanes, and isocyanates that is often used in textile impregnations. Several of these chemicals are thought to be cancerogenic and hormone disruptive, as well as bio-accumulative in nature, the company said in a media statement.

“We think it is very exciting to launch our products in Finland. With Partioaitta as our first reseller on the Finnish market, we reach exactly the group of environmentally conscious outdoor loving consumers that has a great need of water repellent garments but also want to take care of the environment”, Susanne Karlsson, account manager OrganoTex, at OrganoClick said.

Partioaitta is a leading Finnish outdoor retailer with 19 stores in Finland and is a part of the Fenix Outdoor group which also own brands such as Fjällräven and Tierra. OrganoTex Textile Waterproofing Spray-On and Wash-In as well as OrganoTex BioCare Sport Textile Wash and Wool & Down Wash will be sold in all stores from May 2019. (GK)

Fibre2Fashion News Desk – India


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